Married to Samsung or SAMOLED+? - Galaxy Tab 7.7 General

Who holds the patents on OLED technology and which manufacturers are licensed to produce them? If amoled is not a samsung exclusive, would you switch products?
(Yes toshiba has a 7.7 SAMOLED+ tablet, has anybody switched?)
Reading this now:
http://forums.macrumors.com/showthread.php?t=1154176&page=3
I'm looking for the root of this technology IP tree.
Enjoy!

Good God, these poor mac guys are WHACK! We're totally civil --like a bunch of old church ladies on quilting night--- compared to these guys.
Any ideas on how this plays out?

Okay. Maybe I can help.... then again maybe I can't. Anyway, techonogy development these days is a lot less like starting with an idea and building on it; and a lot more like taking existing ideas and building on them. In Samsung's case, they are NOT the pioneering entity behind OLED technology. If they were the poineering entity behind OLED technology, they would be the sole patent holders of everything OLED. If they were the sole patent holders of everything OLED, then competing manufacturers(especially competing manufacturers using a competing platform) wouldn't stand a chance in hell of licensing this technology for use in their own products. However, as Samsung cannot lay sole claim to everything OLED, LG & Nokia are able to license this tech and develop competing display technologies using it; hense LG OLED & Nokia ClearBLACK AMOLED.
However, just because Samsung didn't invent OLED technology, it doesn't mean that they didn't perfect it. On top of being one of the only companies physically capable of producing OLED panels, they can do it well and inexpensively. Furthermore, they have demonstrated an uncanny ability to squeeze an ungodly number of pixels into a very small space.
So, conclude what you will, but I didn't buy a Galaxy Note (GT-N7000), a Galaxy Tab 7.7 (GT-P6810), and a Galaxy S III (GT-I9300) for nothing.
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Awesome. Yes... it's incredible. So sAMOLED+ if samsung's, then how are toshiba and motorola able to produce the Thrive and the Razr? Licensing from samsung? Or licensing from Universal Display?

Toshiba most likely buys the panels from Samsung similar to how Meizu bought the Exynos 4412 for their quadcore phone. Although Samsung is pretty well rounded and have expanded since, they are first and foremost a manufacturer. Meaning, they make most of their dough selling ram, displays, and CPU chip solutions to people like Apple and Toshiba. Don't quote me on it but I am pretty sure the Toshiba 7.7 screen is the exact same one in the Tab 7.7.
Sony makes their own OLED technology but they prefer to use white LEDs in theirs. LG I have no idea what they do.

loved the forum thread, makes me want to eat buttered pop corn while reading. PED vs TZMN lol
at least, it's samsung's strive for innovation, in a way that they did the AM to the OLED.

Tomatoes8 said:
Toshiba most likely buys the panels from Samsung similar to how Meizu bought the Exynos 4412 for their quadcore phone. Although Samsung is pretty well rounded and have expanded since, they are first and foremost a manufacturer. Meaning, they make most of their dough selling ram, displays, and CPU chip solutions to people like Apple and Toshiba. Don't quote me on it but I am pretty sure the Toshiba 7.7 screen is the exact same one in the Tab 7.7.
Sony makes their own OLED technology but they prefer to use white LEDs in theirs. LG I have no idea what they do.
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I'll go ahead and quote you; the Excite 7.7 DOES use a Samsung panel. Also, Sony only makes their own OLED panels for large displays (TVs). Their mobile tech (PS Vita) uses Samsung panels.
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aletheus said:
Good God, these poor mac guys are WHACK! We're totally civil --like a bunch of old church ladies on quilting night--- compared to these guys.
Any ideas on how this plays out?
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Ha i wouldn't give them high praise because some of their points are right but some are totally, completely wrong. They seem to be arguing for the sake of arguing, trying to force others to knee in vain. You are right, it's like church ladies on quilting night. XD
For example, they are oversimplifying patents, IP, trademarks and copyrights related stuffs and sometime confused with them altogether. Ped said AMOLED is just a brand name which is obviously wrong, though he made many valid points, but not enough to satisfy all questions raised.
In fact, there isn't unversially single patent for everything in OLED, and UD doesn't own them all, because unfortunately many of them were invalidated by other OLED manufacturers some time ago. So i would be worrying the large sum of UD stocks ped is stilling holding.
To OP: Samsung might not own all the patents in SAMOLED+ but those who buys SAMOLED+ panels might only care about the cost and the indeminty clauses (indeminty against future patents/licenses disputes) come with the procurement. As long as Samsung sells cheaper SAMOLED+ panel with all the indeminty, other manufacturers are happy.
Tarz was actually starting the thread with the assertion that Samsung and Apple suing each other because they want to increase their bargaining power over IP disputes. He is partially right as the whole thing began with Apple tried to use the court to deferring some of the Samsung's products entering certain markets, while Samsung retributes in hope to force Apple settles.
In my personal opinions Apple is playing very cheap in this, as they are not seeking damages compensation, but rather attempting to defer competitors' launching of new products on time, which would eventually hurt the customers in these regions under injunction order. Customers in the other regions suffer too, because the price would be inevitably raised. Thats all lost one win situation regardless of the legal outcome, where Apple is the only winner because they have huge amount of money on disposal.
Of course, i wouldn't say that in a forum surrounded by mac fans. XD
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all I have to say to apple is that, Iphone is made by Samsung LOL
seriously, apple is killing innovation, god. patent for 'rounded' edges?

ThE_SoUrCe said:
all I have to say to apple is that, Iphone is made by Samsung LOL
seriously, apple is killing innovation, god. patent for 'rounded' edges?
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I have a feeling apples 'design' patents will wind up invalidated. They are TOO general, I among MANY others are surprised they were granted in the first place.
so do you think apple was partially to blame for the 7.7's flop?

aletheus said:
I have a feeling apples 'design' patents will wind up invalidated. They are TOO general, I among MANY others are surprised they were granted in the first place.
so do you think apple was partially to blame for the 7.7's flop?
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I think the price was one issue with the 7.7 that made it out of reach of some people, and of course limited availability in some regions.

aletheus said:
I have a feeling apples 'design' patents will wind up invalidated. They are TOO general, I among MANY others are surprised they were granted in the first place.
so do you think apple was partially to blame for the 7.7's flop?
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Apple has finally realized that Android is unstoppable and closing the gap in the market, they are going against Samsung because they are the only company that is coming out with top of the line devices, both phones and tablets. There is rumors of Apple coming out with a 7" tab, why because 7" tabs are the way to go and Samsung are leading the pack.
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ascariss said:
I think the price was one issue with the 7.7 that made it out of reach of some people, and of course limited availability in some regions.
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I agree price was an issue but also what hurt them is US carriers not allowing a device with both 3g+wifi. Verizon came out with 7.7" but I am sure it has not sold as many as they would have hoped because it is only a wifi model and expensive even with a contract. It was a stretch for to for $600+ for he P6800 but I am happy with my purchase because it has what I wanted, 3g+wifi and unlocked. Carries need to learn to adopt or have the manufacturers sell them directly to the customers and forgo carriers all together.
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Be glad it was even offered in your country, I had to import mine, and opt for the wifi since the 3G was ridiculously expensive. But this is what one pays for such tech, still I doubt the manufacturing price is that high even, for the wifi version.
Personally I am a big supporter of OLED tech, first oled device was the sony X series walkman, then the S2 and now the 7.7. I await the day of an OLED laptop, but I feel that is at least 2-3 years off.

adinis78 said:
I agree price was an issue but also what hurt them is US carriers not allowing a device with both 3g+wifi. Verizon came out with 7.7" but I am sure it has not sold as many as they would have hoped because it is only a wifi model and expensive even with a contract. It was a stretch for to for $600+ for he P6800 but I am happy with my purchase because it has what I wanted, 3g+wifi and unlocked. Carries need to learn to adopt or have the manufacturers sell them directly to the customers and forgo carriers all together.
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You might want to check your facts there bud. The Verizon Tab 7.7 is not only a 3G/WiFi device, but it's also an LTE device. The only thing holding the Verizon Tab 7.7 back is software and carrier subsidy bull****. As far as hardware and build quality go though, the Verizon Tab 7.7 is the best of the three. In addition to the added LTE radio, the Verizon Tab 7.7 also retained the IR emitter that was seen on early engineering samples of the Tab 7.7. I have no idea why Samsung pulled the IR emitter from the GT-P6800 and GT-P6810, but left it in the SCH-I815; but it definitely adds value to the I815.
Anyway, I personally went with the GT-P6810 because I always have a tethering-enabled handset on me and Verizon's pricing/contract for the SCH-I815 was ridiculous. So with an internet connection always in my pocket, buying a tablet with built-in 3G/4G/LTE would only make sense if it were the same price as the WiFi-only model. In my case, at the time of purchase, my GT-P6810 was (U.S.) $439. The GT-P6800 was $549 and the SCH-I815 was $500 w/2 yr. contract or $800 off-contract; a ridiculous price in my opinion. However, in the spirit of honesty and fairness, it is my understanding that the off-contract price of the SCH-I815 has been reduced to a much more reasonable $549, and now has monthly data plans available for it. Nevertheless, the SCH-I815 is definitely the most drool-worthy of the Tab 7.7's.
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Mister_Mxyzptlk said:
You might want to check your facts there bud. The Verizon Tab 7.7 is not only a 3G/WiFi device, but it's also an LTE device. The only thing holding the Verizon Tab 7.7 back is software and carrier subsidy bull****. As far as hardware and build quality go though, the Verizon Tab 7.7 is the best of the three. In addition to the added LTE radio, the Verizon Tab 7.7 also retained the IR emitter that was seen on early engineering samples of the Tab 7.7. I have no idea why Samsung pulled the IR emitter from the GT-P6800 and GT-P6810, but left it in the SCH-I815; but it definitely adds value to the I815.
Anyway, I personally went with the GT-P6810 because I always have a tethering-enabled handset on me and Verizon's pricing/contract for the SCH-I815 was ridiculous. So with an internet connection always in my pocket, buying a tablet with built-in 3G/4G/LTE would only make sense if it were the same price as the WiFi-only model. In my case, at the time of purchase, my GT-P6810 was (U.S.) $439. The GT-P6800 was $549 and the SCH-I815 was $500 w/2 yr. contract or $800 off-contract; a ridiculous price in my opinion. However, in the spirit of honesty and fairness, it is my understanding that the off-contract price of the SCH-I815 has been reduced to a much more reasonable $549, and now has monthly data plans available for it. Nevertheless, the SCH-I815 is definitely the most drool-worthy of the Tab 7.7's.
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The p6800 has a gsm radio, allowing it to make phone calls. Thats what adinis was getting at.

ascariss said:
Be glad it was even offered in your country, I had to import mine, and opt for the wifi since the 3G was ridiculously expensive. But this is what one pays for such tech, still I doubt the manufacturing price is that high even, for the wifi version.
Personally I am a big supporter of OLED tech, first oled device was the sony X series walkman, then the S2 and now the 7.7. I await the day of an OLED laptop, but I feel that is at least 2-3 years off.
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Mine was an import but bought through a US net retailer.
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adinis78 said:
Mine was an import but bought through a US net retailer.
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I had to import my P6810 too. Even though Verizon's Tab 7.7 was very appealing, it was still far less expensive to import a P6810 than to buy an I815 on or off contract. However, if the I815 had the same level of development interest as the P68*0, I probably could have justified the extra expense. That IR emitter is really useful for when you're on your Tab 7.7 in the living room; and Verizon's LTE is blazing fast. The I815 is a hell of a device.
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aletheus said:
I have a feeling apples 'design' patents will wind up invalidated. They are TOO general, I among MANY others are surprised they were granted in the first place.
so do you think apple was partially to blame for the 7.7's flop?
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as far as I remember, our 7.7was originally intended to compete against the iPad 2, it was like September of that year. iPad was the talk of the town but our tab. a new comer boasting the legendary SAMOLED+ screen, with the dual, 1.4ghz procee couple with the thinnest waistline during those days and packing a 5100 mah batt. it's too much for Apple and will surely hurt their iPad 2 sales. hence, the temporary injunction, delaying the launch by 3 months or so. Wherein people waiting for our 7.7 just bought its little brother. the 7.0 plus
I'm one of those who lose hope when the 7.7 was banned and just pick up a p1000 instead jut to satisfy my tablet hunger
"apple gave the world a tablet, samsung gave the world a choice"
---------- Post added 23rd July 2012 at 12:02 AM ---------- Previous post was 22nd July 2012 at 11:56 PM ----------
aletheus said:
The p6800 has a gsm radio, allowing it to make phone calls. Thats what adinis was getting at.
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It's really a bummer when carriers need to limit such a wonderful device to earn more. yest they can do this if you love iPad and iPhone, 2 separate entities. but for the Samsung galaxy tab 7 series with complete function, it's ridiculous. I'm using my Tab both as my primary phone and PDA, it serves me well, just waiting for more twirks from SIII lol, like the svoice (speakoit seems to be better for me though)

Related

Samsung hints at Tab pricing while raising Smartphone sales forecast

Personally, I wouldn't get attached to these numbers, and also they may actually be listing these post-subsidy, only time will tell. However, I would venture to guess that these are a better way to define the price than looking at Expansys, the first comer to listing the device. But Samsung has been talking to the Korean press a bit about the near-term including the Galaxy Tab, Bada Sales and smartphone sales forecasts for 2010 & 2011:
"The Galaxy Tab enhances portability and readability by having a 7-inch LCD screen. It will cost slightly more than the Galaxy S smartphone,’’ Shin said.
He added the Tab will be retail-priced at $300 to $400.
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While, typically, retail probably implies that it's a non-contract sale, but I wouldn't get my hopes up due to differences in our languages and terms.
http://koreatimes.co.kr/www/news/biz/2010/09/123_72507.html
In a separate newspaper they quote shin on Galaxy Tab sales projections:
Samsung also expects to sell 1 million units of its new tablet PC Galaxy Tab, which will be launched in the domestic and global markets in early October, according to Shin.
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Somewhat interestingly, they didn't get the same amount of clarification on price as KoreaTimes did.
http://www.koreaherald.com/business/Detail.jsp?newsMLId=20100903000549
Mmmm more speculation *laps it up*. I love it.
Its still all up in the air, since someone in the other thread said O2 germany was was going for 100euros after subsidy, so $300-400 without would seem to fit that pattern...
Compared to the SGS, what you have to ask yourself is this: Does a 7" LCD cost more or less than a 4" SAMOLED screen?... Since they otherwise are nearly identical parts wise, a price that low wouldn't actually shock me. There will be many happy consumers if they get it that low
The difference here is this is coming from Samsung, given to a prominent Korean newspaper. Based on history, this is better than rumors that start from many techblogs, salesmen, carriers, and strip mall kiosks where someone talked to an employee during their lunchbreak. Samsung is very forthcoming to the Korean media, this isn't Apple being tight-lipped, full of anonymous sources that we, as readers, can't trace. This is a prominent employee, on record, being quoted.
I'll use different speculation, to speculate more. The biggest change, cost wise, I'd guess would be the battery. 4,000 mAh would bring a larger cost change than the screen change, the LCD is a more common tech.
While I know a 4" SAMOLED would be very costly for a competitor to use in their device, if Samsung sold them, costs are different. Costs shouldn't be much different to produce a SAMOLED as an AMOLED, because it was the R&D that changed a production process, but didn't really increase the cost to produce. The 7" lcd can be very similar or even priced the same.
Other small changes, a more expensive wifi chip and a cheaper rear facing camera.
alovell83 said:
The difference here is this is coming from Samsung, given to a prominent Korean newspaper. Based on history, this is better than rumors that start from many techblogs, salesmen, carriers, and strip mall kiosks where someone talked to an employee during their lunchbreak. Samsung is very forthcoming to the Korean media, this isn't Apple being tight-lipped, full of anonymous sources that we, as readers, can't trace. This is a prominent employee, on record
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I agree entirely. Samsung are the only people who can tell us pricing, and yet non-accountable double-the-ipad prices continue to get slung around, not only here, but across a dozen or more droid boards, and yet whenever you tell them to be realistic or that rumours mean NOTHING, you get told that if you don't have any other numbers you can STFU and let them trash the device.
*shakes head*
Personally I trust samsung a lot more than people discussing how fail the Tab will be.
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EUR5 discount - FWDDDUQ
espantajo said:
let's go
EUR5 discount - FWDDDUQ
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if you really consider buying it at acceptable price then rather go here notebook.de/samsung-galaxy-tab-g-1449
selat said:
if you really consider buying it at acceptable price then rather go here notebook.de/samsung-galaxy-tab-g-1449
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unfortunately, they use for shipment UPS only that is not good for Russia

Speculation: Sprint release Tab in November

Possible Galaxy Tab WITHOUT mobile contract (phone)
"The great thing is this in the UK, you will certainly see this range across all network operators. It will also be taken out outside of traditional mobile channels. So you'll be looking at existing consumer electronics channels." - Samsung UK rep in CNN video.
http://www.youtube.com/watch?v=cTE0mlWfmno
GREAT NEWS. Would it be right to interpret his statement as saying that some versions of the Galaxy Tab will NOT have the mobile (aka cell phone) component in it? In other words, the device will be sold WITHOUT cellular contract?
As best we know, no. At the very least there hasn't been an official announcement of the Gtab without a 3G radio.
What this seems to be referring to is that you will be able to get one off contract from normal retailers. It will still have the radio and all it will need to get online is a SIM card. That's why so many people on these boards are sooo interested in the price off contract; because unlike the iPad you can chop and change between devices with one data contract as you fancy.
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Galaxy Tab coming to 3 major US carriers
These are the official model names:
Verizon: SCH-I800
Sprint: SPH-P100
AT&T: SGH-I987
Source: http://www.samsunghub.com/2010/09/06/samsung-galaxy-tabs-model-numbers-for-different-operators/
accordin to that the Korean version is SKT: SHW-M180S
^ That's in Korea. So we dont care.
Keep me out of that collective we, besides, Korean version will be better...DMB! Also, depending on the rumors you listen to, it'll be cheaper than the European/international version.
I really came here to say, 'As long as we don't have 3 different forums for what is essentially 1 tablet. 3 Subforums like the new proposal for unique development areas is fine.'
Galaxy Tab to have IPS TFT-LCD display
Hydis to supply IPS panel for Samsung tablet PC, says Digitimes Research
DIGITIMES ICT/FPD Report
Joseph Tsai, DIGITIMES, Taipei [Wednesday 8 September 2010]
Samsung Electronics' Galaxy Tab 7-inch tablet PC is said to have received some of its IPS panels, which are of comparable grade as those of Apple's iPad, from Hydis, a subsidiary of Taiwan-based E Ink as well as from Samsung itself. The panel will feature fringe filed switching (FFS) technology, according to Digitimes Research senior analyst Mingchi Kuo.
Citing talks with upstream component makers, Kuo pointed out that the Galaxy Tab's CPU will have the same performance as its C110 processor, but memory will be upgraded from the original configuration of 256MB to 512MB.
Kuo also estimated that the Galaxy Tab's shipments will reach 2-2.2 million units in 2010, with a model adopting an AMOLED panel to be launched in 2011.
With both iPad and Galaxy Tab using IPS panels for their display, Kuo believes the trend will help speed up the penetration of IPS technology in tablet PCs.
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http://www.digitimes.com/news/a20100907VL202.html
then i'll definitely wait for the 2011 versions
to any logical person
no one would be crazy enough to carry a TAB as their main cell phone
i really would LOL if any cell phone provider will try to sell you one with a cell phone plan
Now Sam**** treats T-Mobile as ****, period!
I don't know how much of a difference it make to me for AMOLED over TFT. I mean, I sure as hell love the screen on my Galaxy, the gorgeous deep blacks and rich vibrant colours are just awesome, but it didn't effect my decision to buy. It was more of a 'Oh wow thats awesome' when I got it, but I'd have been happy either way. I think that since we'll be getting better pixel depth than the iPad (130 ppi against 170) the display will still look much better.
I guess if they said there was an AMOLED version coming in say January, then I'd wait, but since I suspect it won't be until a lot later, I'm still happy to get this generation of Tab device. Particularly if the only difference between the two devices is the screen then to me its sure as hell not worth the wait.
I will most likely get a Tab this year, and then the Tab2 (or whatever) Q3 2011 with AMOLED screen and a dual-core CPU and so forth.
in simple terms a TFT is way worse when compared to AMOLED
AMOLED is half as good as SAMOLED
LostAlone said:
I don't know how much of a difference it make to me for AMOLED over TFT. I mean, I sure as hell love the screen on my Galaxy, the gorgeous deep blacks and rich vibrant colours are just awesome, but it didn't effect my decision to buy. It was more of a 'Oh wow thats awesome' when I got it, but I'd have been happy either way. I think that since we'll be getting better pixel depth than the iPad (130 ppi against 170) the display will still look much better.
I guess if they said there was an AMOLED version coming in say January, then I'd wait, but since I suspect it won't be until a lot later, I'm still happy to get this generation of Tab device. Particularly if the only difference between the two devices is the screen then to me its sure as hell not worth the wait.
I will most likely get a Tab this year, and then the Tab2 (or whatever) Q3 2011 with AMOLED screen and a dual-core CPU and so forth.
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yeah, i would love AMOLED but i do not want to wait. will get this tab as soon as it is available. if a tab2 comes out late next year i will just try to sell the tab and use what i get to buy the new version! people seem to be willing to pay a lot of money to not be attached to a contract
Although AMOLED is obviously better, and SAMOLED better still, its not like we're losing much. Yes certain things can certainly make the Tab better, but I imagine that the TFT is to keep price low and to avoid supply problems (isn't there still that shortage of AMOLED stuff ?) since samsung are trying to sell like a hundred billion of them. Ok maybe not that many, but they were saying they wanted to sell plural tens of millions and even if it not going to happen, they'll want to be able to scale production and give a consistent product, not have to change components like the HTC Desire.
I've seen the display on the iPad and its fine, and that same kind of quality is going to be just as good on the Tab. The main competitor (the archos) has a TFT too, so you aren't missing anything by getting a Tab.
We can always wish for better, but in my experience these things go generationally. Next generation of tablets we may well see sexier displays and so forth, and even 8MP cameras and USB Host and stuff, but it'll be a long time before that, and I genuinely can't see Samsung putting out a nearly invisible update to the device before the next gen.
Wi-Fi only version coming soon
Quote from their facebook page:
Samsung USA We forgot to mention that there will also be a Wi-Fi only Galaxy Tab. Stay tuned and go to www.samsung.com for a completely new Samsung digital experience!
4 hours ago
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Source: www.facebook.com/samsungusa
The first time I think I have something new and exciting and I get sniped :'( Oh well. Well played sir
Yup yup. There's a little more detail here Linkeh. Not much detail yet, but for those who were complaining about off-contract price, well quit your *****in. I suspect that this is due to public pressure more than any plan of samsung.
Good news. Here's hoping it will be below £400.
Any higher I'd rather go iPad... or godforbidden Archos.
http://www.computerworld.com/s/article/9186578/Sprint_says_Galaxy_Tab_still_under_development
[Q] US Samsung Galaxy Tab Voice Capabilities??
Assuming the Tab will still have a sim card slot, for the AT&T and T-mobile versions, what are the chances of hacking the voice functions to work on a rooted version of these models?? It says it will still have a mic for video calls, and it should still have bluetooth... so do you think these capabilities are just turned off, or have they been removed all together?? I would love to hear from you guys on how we can get around this horrible restriction that the US carriers are trying to lay down.
Anything is possible as long as they didnt physically taken out the 3G chip. I have high faith in the devs. And this is a hack that is definitely worth the effort.

Will the Xoom fail at Launch?

http://briefmobile.com/will-the-xoom-fail-at-launch
Arcadia310 said:
http://briefmobile.com/will-the-xoom-fail-at-launch
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I hope it doesn't bomb, but I think it will. If it is a success, I will be surprised.
My hope is that the other companies planning on launching Honeycomb tablets learn a little from this (likely) failed launch and try to avoid the many mistakes made by Verizon, Best Buy, and Motorola. I'm more interested in Honeycomb succeeding than the Xoom or any one device, but this has not been a good start.
I posted the first comment there, to me he seems to be a huge Apple fan lol.
"You got it all wrong, they have been vocal winning best of CES a bit over a month ago when it was announced and then again during MWC a few days ago. Meanwhile we heard directly from the CEO a week back on the exact pricing of the 3G model and WIFI version. Meanwhile commercials have been airing regularly.
Also if you want to compare this next gen tablet to the old dominant one, I feel you must compare at least the price of the WIFI only model with the same 32gb gives you the exact same $599.99, I feel you are giving an overly Apple biased argument when you put a dual core 1ghz CPU up against a single core as well as the Xoom having 4 times the ram, expandable data space through a microSD slot, HDMI out, a front and rear facing camera a true widescreen with 16:10 aspect ratio running at a higher resolution on what some are saying is the best tablet operating system to date.
Yes I'm planing on picking one up on Thursday and I feel it will more then likely out feature the iPad 2 as well.
Typed from my iPad."
The video of the last Engadget podcast had a valid point. When Android first came out, the iPhone was thought to be an insurmountable force. It was believed that there was no chance of it succeeding against the iPhone. Not only did it exceed expectations, it seems to have exceeded the iPhone period.
The XOOM is a real tablet, moreso than anything in existence. It is more capable than the iPad in both functionality and in the fact that it's a tablet OS designed on a tablet for a tablet. It's not a desktop OS on a tablet like Windows 7, or a phone OS lazily modified for a tablet like iOS. This means that, while the XOOM 3G may not be ringing true to the tune of some people's wallets/budgets, it will do well among many of the people who have been waiting for a real tablet, like me. I don't know how many of me there are, but we will know in a month. Also, we will know even moreso when the WiFi-Only version is released, which I pray is no later than the end of Q1 2011 b.k.a March. The first thing I will be doing is making a series of videos showcasing the power of video streaming on the device. My phone can handle streaming of AVI.. but I haven't managed to stream 1080p MKV yet.
Your question should be more will XOOM fail period, because launch is not a fair indicator. By price alone, the original launch will possibly be underwhelming. Many people will be waiting for the cheaper WiFi-only version. Others will be waiting to see if the device has a locked bootloader, while some may be waiting for LG, Samsung(though I can't see why anyone would trust them after they abandoned the Galaxy Tab 1 after less than 6 months), or the multitude of other tablets. Some people will also be waiting(futilely) for the sure to be underwhelming iPad 2 announcement of 1 or 2 real improvements and a bunch more fancy bull. The last group will still be on the fence about needing a tablet. You might see a fair uptick in a few months before the next school year if any of these proves useful for students.
The sheer amount of options in the next 6 months is really going to make it hard to gauge the success of Honeycomb, which is the real question. It's about Honeycomb, not the XOOM.
The Xoom will fail. I don't even know if I'll buy one anymore, and I was the biggest fan of it after CES. If I buy one, it will likely be the wifi version. The nail in that coffin is the ridiculous restrictions on activation. Requiring 3g activation, plus charging $200 more for a 3g/4g radio is outrageous. I don't think I would have even taken a second look at the $800 price tag if I 1) didn't have to pay more to activate, and 2) didn't know that they're charging $200 just for the 3g radio.
We have to vote with our wallets, and my wallet says that a 3g/4g radio isn't worth $200 and carrier restrictions will not be tolerated.
setite said:
The video of the last Engadget podcast had a valid point. When Android first came out, the iPhone was thought to be an insurmountable force. It was believed that there was no chance of it succeeding against the iPhone. Not only did it exceed expectations, it seems to have exceeded the iPhone period.
The XOOM is a real tablet, moreso than anything in existence. It is more capable than the iPad in both functionality and in the fact that it's a tablet OS designed on a tablet for a tablet. It's not a desktop OS on a tablet like Windows 7, or a phone OS lazily modified for a tablet like iOS. This means that, while the XOOM 3G may not be ringing true to the tune of some people's wallets/budgets, it will do well among many of the people who have been waiting for a real tablet, like me. I don't know how many of me there are, but we will know in a month. Also, we will know even moreso when the WiFi-Only version is released, which I pray is no later than the end of Q1 2011 b.k.a March. The first thing I will be doing is making a series of videos showcasing the power of video streaming on the device. My phone can handle streaming of AVI.. but I haven't managed to stream 1080p MKV yet.
Your question should be more will XOOM fail period, because launch is not a fair indicator. By price alone, the original launch will possibly be underwhelming. Many people will be waiting for the cheaper WiFi-only version. Others will be waiting to see if the device has a locked bootloader, while some may be waiting for LG, Samsung(though I can't see why anyone would trust them after they abandoned the Galaxy Tab 1 after less than 6 months), or the multitude of other tablets. Some people will also be waiting(futilely) for the sure to be underwhelming iPad 2 announcement of 1 or 2 real improvements and a bunch more fancy bull. The last group will still be on the fence about needing a tablet. You might see a fair uptick in a few months before the next school year if any of these proves useful for students.
The sheer amount of options in the next 6 months is really going to make it hard to gauge the success of Honeycomb, which is the real question. It's about Honeycomb, not the XOOM.
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I think the launch will fail as far as selling a high amount of units and establishing a brand name. Once the iPad 2 and other Honeycomb tablets hit the market, the playing field will be a lot different than it is now. The Xoom will be forgotten about. Even if it isn't forgotten about, it'll be VERY hard for Motorola to get a good amount of sales with it. Since the G-Slate and GT 10.1 are so evenly matched, the sales will basically be split. Unless one of the tablets are much cheaper than the others and has decent television marketing.
Arcadia310 said:
I think the launch will fail as far as selling a high amount of units and establishing a brand name. Once the iPad 2 and other Honeycomb tablets hit the market, the playing field will be a lot different than it is now. The Xoom will be forgotten about. Even if it isn't forgotten about, it'll be VERY hard for Motorola to get a good amount of sales with it. Since the G-Slate and GT 10.1 are so evenly matched, the sales will basically be split. Unless one of the tablets are much cheaper than the others and has decent television marketing.
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This is not true. Something I watched today, maybe the Engadget podcast, said that the G-Slate is going to be 1000$. This is perfectly believable because its got what the XOOM has + useless 3D features. The Galaxy Tab 10.1 is not evenly matched. It has a smaller size but IIRC it's missing a microSD card slot, hdmi, and usb. The only way to get USB, and maybe HDMI is to use hard to find PDMI cables. It might be cheaper out the gate, but any discount will be mitigated or obliterated by the need to pay high price pdmi adapters that 99.9% of us don't have.
I think we will see the WiFi-Only 32GB version released around iPad 2 time for 600$. I am hoping they release a 16GB version too to compete at the 500$ price point, but I don't think it will matter. Honeycomb will not be for people who are happy with the iPad, as such I don't think the 500$ price point is as important as people think.
Of course, only time will tell.
setite said:
This is not true. Something I watched today, maybe the Engadget podcast, said that the G-Slate is going to be 1000$. This is perfectly believable because its got what the XOOM has + useless 3D features. The Galaxy Tab 10.1 is not evenly matched. It has a smaller size but IIRC it's missing a microSD card slot, hdmi, and usb. The only way to get USB, and maybe HDMI is to use hard to find PDMI cables. It might be cheaper out the gate, but any discount will be mitigated or obliterated by the need to pay high price pdmi adapters that 99.9% of us don't have.
I think we will see the WiFi-Only 32GB version released around iPad 2 time for 600$. I am hoping they release a 16GB version too to compete at the 500$ price point, but I don't think it will matter. Honeycomb will not be for people who are happy with the iPad, as such I don't think the 500$ price point is as important as people think.
Of course, only time will tell.
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$1000 converted from UK currency?
Devices in other countries always cost much more than they do in the US. Heck, the Optimus 2X is like $750 if you convert Korean currency to US dollars. I hardly believe that will be the final price. Was $1200 the final price of the Xoom? No it wasn't. Even with 3D technology, it still won't release anywhere around that.
Arcadia310 said:
$1000 converted from UK currency?
Devices in other countries always cost much more than they do in the US. Heck, the Optimus 2X is like $750 if you convert Korean currency to US dollars. I hardly believe that will be the final price. Was $1200 the final price of the Xoom? No it wasn't. Even with 3D technology, it still won't release anywhere around that.
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Well no one really thought the XOOM was 1200$. Apple fanboys perpetuated that nonsense to hurt the device, but it was obviously a placeholder price as they always are.
About the 1000$.. I just heard it on Engadget podcast, I expected them to use US money. If its 1000$ GBP.. that's crappy reporting. Though I have to say I don't see the LG being competitive with 3G. I'm going to be so i can preorder a xoom in 9 hours
setite said:
Well no one really thought the XOOM was 1200$. Apple fanboys perpetuated that nonsense to hurt the device, but it was obviously a placeholder price as they always are.
About the 1000$.. I just heard it on Engadget podcast, I expected them to use US money. If its 1000$ GBP.. that's crappy reporting. Though I have to say I don't see the LG being competitive with 3G. I'm going to be so i can preorder a xoom in 9 hours
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If they're "Apple" fanboys what does that make you? I can't stand when people are biased like this its immature as hell dude.
Sent from my HTC Glacier using XDA App
There is a huge "Netral" camp of comsumers out there, who should really be the primary target of both Apple and Non-Apple tablet producers.
From this perspective, if , assuming Apple follows the same style by releasing iPad 2 at 499/599/699 for wifi-only version and reduce iPad 1 by 100 USD for each level, XOOM has a VERY VERY hard time to justify its 800 price tag with comparable iPad 2, whose functionality is rumored to be comparable to current "state-of-art" tablets.
And one important point, from marketing point of view,
1. Still a lot of people are seen as very cool by carrying an apple product around, but not by carrying a Dell/Motorola around. Sony may be better.
2. Was there ever/is there going to be a long line like the one on first launching day of iPhone 4 for Motorola's XOOM? where it is gonna be? Best Buy's store front???
Again, I am not an Apple fanboy, and in fact, I hate their arrogant attitude and monopoly behavior (subscription policy etc etc), but just at the time I am about to happily find the best Android tablet come out to compete with iPad, I saw the price tag... ouch! Unfortunate decision, They thought their brand carry such a premium???
Arcadia310 said:
If they're "Apple" fanboys what does that make you? I can't stand when people are biased like this its immature as hell dude.
Sent from my HTC Glacier using XDA App
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Correction. LG won't be competitive with 3D, not 3G.
I am simply stating that anyone who thought the 1200$ price was legit is either an idiot, a noob, or intentionally fear mongering. I knew instantly that 1200$ was the typical price holder we always see initially in BBY and other retailers systems in the month(s) leading up to a release. When the HTC EVO first showed up in systems it was listed at well over 1500$, thought I don't recall the number. So if someone is knowledgeable of the industry, and thought 1200$ was legit, they are an idiot. If they were knowledgeable and perpetuated the price, like most of the Engadget raging commenters, they are a fearmongering Apple/Palm/Nokia-boy. Or simply a troll.
I currently choose Android. I do not pretend that Apple is complete crap. They serve a purpose, and I can see that. A fanboy is someone who can't see that.
I wonder what your issue is that you call me immature.
setite said:
Correction. LG won't be competitive with 3D, not 3G.
I am simply stating that anyone who thought the 1200$ price was legit is either an idiot, a noob, or intentionally fear mongering. I knew instantly that 1200$ was the typical price holder we always see initially in BBY and other retailers systems in the month(s) leading up to a release. When the HTC EVO first showed up in systems it was listed at well over 1500$, thought I don't recall the number. So if someone is knowledgeable of the industry, and thought 1200$ was legit, they are an idiot. If they were knowledgeable and perpetuated the price, like most of the Engadget raging commenters, they are a fearmongering Apple/Palm/Nokia-boy. Or simply a troll.
I currently choose Android. I do not pretend that Apple is complete crap. They serve a purpose, and I can see that. A fanboy is someone who can't see that.
I wonder what your issue is that you call me immature.
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The fanboy comments are always so immature. I just skip past them.
keitht said:
The fanboy comments are always so immature. I just skip past them.
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I'm confused. Am I being labeled as a fanboy?
setite said:
I'm confused. Am I being labeled as a fanboy?
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No no no... not you
keitht said:
No no no... not you
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Ok good. I mean I love Android, but I have always considered myself reasonable in my assessments. I have switched allegiances too willy nilly to be a true fanboy. I was swinging the apple banner till the evo release.
jiwengang said:
There is a huge "Netral" camp of comsumers out there, who should really be the primary target of both Apple and Non-Apple tablet producers.
From this perspective, if , assuming Apple follows the same style by releasing iPad 2 at 499/599/699 for wifi-only version and reduce iPad 1 by 100 USD for each level, XOOM has a VERY VERY hard time to justify its 800 price tag with comparable iPad 2, whose functionality is rumored to be comparable to current "state-of-art" tablets.
And one important point, from marketing point of view,
1. Still a lot of people are seen as very cool by carrying an apple product around, but not by carrying a Dell/Motorola around. Sony may be better.
2. Was there ever/is there going to be a long line like the one on first launching day of iPhone 4 for Motorola's XOOM? where it is gonna be? Best Buy's store front???
Again, I am not an Apple fanboy, and in fact, I hate their arrogant attitude and monopoly behavior (subscription policy etc etc), but just at the time I am about to happily find the best Android tablet come out to compete with iPad, I saw the price tag... ouch! Unfortunate decision, They thought their brand carry such a premium???
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Click to collapse
I hate to compare anything with the idevices. But when you first see the $800 price tag. It makes everybody thinks motorola over price it compared to the ipad. but come on, the ipad has only half the features in the xoom. 64 gb ipad with wifi plus 3g is $829. that's $30 more than the xoom. The only thing that version has over the xoom is storage. Xoom on the other hand has sd card slot.
For the record, I just check best buy site yesterday. pre order is now on back order, so are the accessories. I'm just not sure if I can trust that source though. Seemed pretty fast.
ps: I was the first one pre order the thing at my local best buy.
Sent from my Nexus One using XDA App
wang1404 said:
I hate to compare anything with the idevices. But when you first see the $800 price tag. It makes everybody thinks motorola over price it compared to the ipad. but come on, the ipad has only half the features in the xoom. 64 gb ipad with wifi plus 3g is $829. that's $30 more than the xoom. The only thing that version has over the xoom is storage. Xoom on the other hand has sd card slot.
For the record, I just check best buy site yesterday. pre order is now on back order, so are the accessories. I'm just not sure if I can trust that source though. Seemed pretty fast.
ps: I was the first one pre order the thing at my local best buy.
Sent from my Nexus One using XDA App
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The Xoom accessories were "backordered" right off the bat at BB.com. They were never in stock.
It comes with no flash.... So yes.
You have to download flash 10.1 from the market. Flash will work w/ this tab.

Samsung thinking of cutting prices

http://www.electronista.com/articles/11/03/04/samsung.worried.ipad.2.will.hurt.galaxy.tab.101/
It looks like the announcement of the iPad 2 is making Samsung rethink it's pricing strategy on the Galaxy 10.1. We can only hope that Xoom follows suit.
Would be too late for me! I got it for $600 anyway but i don't think Moto will budge in general. Perhaps with limited time offers.
Also in Engadget:
http://www.engadget.com/2011/03/04/samsung-finds-parts-of-galaxy-tab-10-1-inadequate-compared-to/
Price war has begun
Customer always win at the end when that happen!
Its a nice tab I just dont like Samsungs update policy.
DroidzFX said:
Its a nice tab I just dont like Samsungs update policy.
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I wonder if they will be better with the updates since the galaxy tab 10.1 is supposedly a Android 3.0 reference device (no touchWiz)
I can care less about anything made by Samsung. They need to rethink its policy on how they treat their customers here in the states it is rediculous that it has taken them so long to come out with froyo and I am fairly certain since they are coming to market with new phones that the galaxy lineup is not going to gingerbread. They get your money and leave you and move to the next. They really need to think a little more and get rid of the horrible touchwiz interface. Bad implememtation of the file system (even my mom and fiance hat that their fascinate lags so much), cheaply made plastic phones, and especiallystill no support for GPS. I don't know what they are doing but they sure as hell aren't supporting the phones they sold this last year. I will never buy anything samsung I know I would be pretty upset if I bought the galaxytab and now the price gets cut numerous times nd is being abandoned left with a phone is.
Even though I don't like Apple, the iPad 2 looks too irresistible, and with those prices Apple is winning this battle for now. The first iPad is now down to $399, and for somebody like me, who mainly wants apps, games, and movies, sounds like a no-brainer. That's the reason why I returned my xoom; lack of apps and games, no option to buy or rent movies, and for $799 plus tax I felt disrespected. Somebody better do something ASAP or else.
And yes! I'm whining!
Sent from my Inspire 4G using XDA App

Why on earth have Samsung made such a mess of marketing the P6800?

I have a P6800.
I think it's a great tablet with many technical innovations.
I accept it wouldn't be to everyones taste.
I've worked in electronics in both retail, wholesale and manufacturing for a fair proportion of my working life.
Why haven't Samsung yet worked out that announcing a new product, then making the market wait months and months for shipment, while continuing to announce new products (which also won't ship for months) is undermining their impact in the market.
The new product announcements deter individuals and more importantly retailers (bricks and mortar not virtual) from carrying the product as they'll be concerned they'll either get left with stock or get hit with price drops.
Grey importing from the Far East destroys retailers willingness to carry a product with a RRP of £350 when it's available from Far East drop shippers for around 2/3 of that price.
This scattergun approach to product launches and lack of discipline in global pricing is seriously undermining Samsungs long term success in my opinion, someone somewhere high up in the organisation should really step back and make some hard decisions on strategy.
With so many products to support it takes a disproportionate amount of time to release updates (as we've seen with the P6800 6 months after ICS release) and the customer experience is therefore diminished.
Fanboiism only goes so far, a coherent, global, long term, production and marketing plan is what works in the market.
They also need to work on their pricing - I'd have bought one of these 7.7's long ago if they'd been realistically priced. As they are (in the UK) they're simply overpriced.
In general the Galaxy Tab range is just way too expensive - I know 2 people who bought iPad 3's instead as they were the same price as the 16GB Galaxy Tab 10.1!
You have to differentiate between lower price and diifferent price.
Personally I think the 7.7 is worth every penny and if Samsung did better marketing they could show the differences between the 7.7 and the IPad 3.
Instead they now have 5 different product ranges or 6 if you include the Galaxy Note....
7 Plus
7.7
8.9
10.1
7 v2
These, in theory, come in various memory sizes although I've never seen any memory size of more then 16gb on the 8.9, 7.7 or 7 plus ranges.
The average time between announcement and shipping seems to be 5 months and even today in the UK you cannot buy a UK sourced 7.7 3G as far as I know and it's 8 months since it was announced.
There are rumours of a 11.6? unit coming.
While I understand the desire to have a comprehensive range the reality is that Samsung are spreading themselves too thin and instead of launching 1 product in say 3 sizes they see each version as a totally new product. This means they themselves are confused about the offerings, this is reflected in the lack of marketing 'punch' in their message.
My suggestions for what could help.
1. Stop any new tablet announcements for 12 months.
2. Simplify the product range for an announcement in 12 months.
The range should be....
11.6 with no bezel (so same physical form factor as the current 10.1)
8.9 with no bezel
7 or 7.7
All should have Super Amoled Plus (or anything newer and better that's arrived by then)
The range should be technically identical except for the screen size (the specifics of the offerings would need to be worked out nearer to the launch)
Ship globally the full range within 4 weeks of the announcement, concentrate your marketing spend to this one 'product' in three size 'flavours'.
Sit back and reap the rewards.
In what regards consumer electronics, Samsung is being crushed by its own growth, "ungovernance" and lack of focus.
I've noticed this has been going on since, at least, 2007 year of my first interaction with them on account of the BDP-5000 combo player.
Like many Asian corporate giants, seen from the outside, Samsung seems like either (1) they don't have anyone at the helm or (2) they have too many people allowed at that very same helm, just giving the odd directional input, as they cluelessly seem fit.
When I see a photo of Gee-Sung Choi I don't think "Hey!...So that's the man behind all those incredible devices...".
Instead I think "...So, this is the guy behind that ugly mess..."
GK
(PS: Mine was 479 EUR at Dixons, in the Netherlands...excellent, excellent price)
You can buy a UK sourced 3G 7.7 from Clove Technology. Product code is GT-P6800LSAXEU. Price is an eye watering GBP478.80. When it gets to GBP350 I might get one. Current price is just too expensive for something which will be superseded in 6 months.
Yep!!
I am no marketing expert but even I can say that Samsung are continually missing out on opportunities for more sales, and more to the point getting themselves known. This isn't just the case with the P6800.
I know marketing/advertising is expensive but the rewards they would reap would be huge. Especially with the new budget Galaxy Tab 2 7.0 tablet, there are many people out there hungry for a capable tablet, but don't they want to shell out £500 for a tablet. An advertising campaign would make all the difference.
Look at the Galaxy Note! It took them 3 months to start TV adverts for it here. They really haven't a clue about marketing. Instead they are churning out products left, right and centre. Trying to cover all bases, it's an insane tactic.
The 7.7 is definitely over priced here, over £400 for the Wifi only model is just nuts. I don't own a 7.7 just yet, but I am very tempted. However, I don't have too much faith that ICS is actually coming to the 7.7.. also it's not been a very popular device for developers to play with, we can blame the price tag for that. It kinda feels like that even Samsung aren't really that interested in the 7.7. It's availability in general says something to me... then again Samsung are just a strange company.
Samsung have this frantic idea to push as many new products out the door, their business model is so wrong. They are shooting themselves in the foot.
jeremyr62 said:
You can buy a UK sourced 3G 7.7 from Clove Technology. Product code is GT-P6800LSAXEU. Price is an eye watering GBP478.80. When it gets to GBP350 I might get one. Current price is just too expensive for something which will be superseded in 6 months.
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Yea, Expansys have them too (SAMP680016GBS) at GBP479.99. I agree that GBP350's more realistic, but I'm not holding my breath.
I've just checked and you can pick them up on Amazon.com for USD597 (GBP371). Yet again we pay through the nose in Europe - Amazon.de's selling them for EUR742 (GBP591) and Amazon.fr for EUR683 (GBP544)!
Samsung probably doesn't go by the same metrics and ideas as you. People here often refer to the 7.7 as Samsung's "flagship tablet". It's really not. It's certainly their nicest one, and one that probably is the most difficult to manufacture.
The 10.1 is their "flagship" since that's what's selling and that's the direct competitor to the iPad (or least it used to be). The 7.7 is more of a niche edge thing.
burhanistan said:
Samsung probably doesn't go by the same metrics and ideas as you. People here often refer to the 7.7 as Samsung's "flagship tablet". It's really not. It's certainly their nicest one, and one that probably is the most difficult to manufacture.
The 10.1 is their "flagship" since that's what's selling and that's the direct competitor to the iPad (or least it used to be). The 7.7 is more of a niche edge thing.
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The 10.1 isn't selling in the UK or quite a few other parts of Europe.
My point isn't about this tablet or that tablet, it's about Samsungs lack of overall strategy.
Simplistically if you had 1 product in 3 size 'flavours' it allows you to price differentiate accordingly. Especially as the Internet means that your pricing strategy has to be global.
The current RRP pricing in the UK could work (and I know some people here will say it never would) if they concentrated their marketing spend and targetted it effectively, the reality is they're just spread way too thin with too many products and no clear strategy.
55brianb said:
I've just checked and you can pick them up on Amazon.com for USD597 (GBP371). Yet again we pay through the nose in Europe - Amazon.de's selling them for EUR742 (GBP591) and Amazon.fr for EUR683 (GBP544)!
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Here (austria) you can get the 7.7 for 499EUR. Shipping in EU is around 10EUR. Just wanted to state that because it seems to me that everybody thinks you can't get this device at a proper price. (german price is very overwhelmed because the tab 7.7 isn't officially available in germany!)
By the way I don't think the price is a huge problem as you get the device for "free" when signing a contract for mobile internet, and without that the tab is pretty much useless anyways.
Back to topic: I totally agree samsung is carrying a very strange marketing strategy. Also I think the idea of "unifying" the tabs, so that screen size is only technical difference and launch all of them with one big marketing campaign would be alot better and more efficient than just rolling out device after device after device. I can imagine some people don't want to buy a tab because you can be sure 2 or 3 months later the next, better model is announced. I think better support (ie releasing updates in time and for a longer period of time) would be much better than having slightly better hardware every few weeks.
OP actually listed marketing strategies of Apple. Unfortunately Samsung could not, and probably never will follow the very same strategies.
Samsung actually follows the best marketing strategy, only that strategy focuses on profit, rather than customers, like Apple does. That's why you think Samsung made a mess in marketing, from customer's perspective.
Also, price segmentation, wide variety of product line and hidden product roadmap is exactly most vendors do for decades, for profit maximization. Not that I believe these are the best strategies, Apple for one has proven them wrong.
In short Apple's marketing strategies must accompany with market-dominating products, which is a very risky marketing model for most corporations. (I think I should stop at this point, I found discussing marketing in tech forum boring indeed )
九千. said:
OP actually listed marketing strategies of Apple. Unfortunately Samsung could not, and probably never will follow the very same strategies.
Samsung actually follows the best marketing strategy, only that strategy focuses on profit, rather than customers, like Apple does. That's why you think Samsung made a mess in marketing, from customer's perspective.
Also, price segmentation, wide variety of product line and hidden product roadmap is exactly most vendors do for decades, for profit maximization. Not that I believe these are the best strategies, Apple for one has proven them wrong.
In short Apple's marketing strategies must accompany with market-dominating products, which is a very risky marketing model for most corporations. (I think I should stop at this point, I found discussing marketing in tech forum boring indeed )
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Errr...
I didn't quote use the marketing strategies of Apple. Apple have a very different value proposition which is based upon diverse revenue streams.
1. While they make good money on their hardware their tight control of their App and ITunes stores generate them substantial and very profitable secondary revenue streams.
2. They are single product focused (the continued sale of the IPad2 is to run down production lines in my opinion). They only have single products in a segment, albeit with different memory sizes.
3. While they present themselves as a technical leader they are in my opinion a very good marketing operation who package up others technical breakthroughs.
I met Steve Jobs back in about 1979, he was pretty good at pinching other peoples ideas even then.
I disagree with your assessment that Samsung focus on profit, frankly the marketing of their tablets in Europe has been non existent. Unless you're selling a product you're not making profits and allowing such large pricing differentials in markets just encourages grey imports and undermines your message to your stockists.
I know of at least two major UK retailers who carry Samsung tablets but don't carry the full range and don't have presentation units on display, when I asked them why they said "...because we don't know where their focus is...." (my paraphrase).
I'm glad that you are interesting in this boring topic.
pinsb said:
Errr...
I didn't quote use the marketing strategies of Apple. Apple have a very different value proposition which is based upon diverse revenue streams.
1. While they make good money on their hardware their tight control of their App and ITunes stores generate them substantial and very profitable secondary revenue streams.
2. They are single product focused (the continued sale of the IPad2 is to run down production lines in my opinion). They only have single products in a segment, albeit with different memory sizes.
3. While they present themselves as a technical leader they are in my opinion a very good marketing operation who package up others technical breakthroughs.
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Actually I think we were not discussing above three point before. Anyway, I agree with you except point 3, I have problems with Apple in their motives on crushing technological advancement, least honoring them with the title of technical leader.
pinsb said:
I met Steve Jobs back in about 1979, he was pretty good at pinching other peoples ideas even then.
I disagree with your assessment that Samsung focus on profit, frankly the marketing of their tablets in Europe has been non existent. Unless you're selling a product you're not making profits and allowing such large pricing differentials in markets just encourages grey imports and undermines your message to your stockists.
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It depends on regions. As liberal as they seem to be, many EU countries have strict imports restrictions that effectively repel foreign imports. I can't speak for Samsung, but in our case our electronics products have to go through complicated regulations on standards and safety measures, before being allowed to import, with applied period and quantity constraints. Also, EU has their own patent office, on the top of USPTO, which in effect erecting a huge import barrier to all import goods, especially electronics.
Given such a huge barrier, it makes sense for a large corporation cutting back budget in marketing. For example, delay in launching Galaxy Tabs in Germany as a result of on-going litigation causing them to lose the time-to-market, and you wouldn't be surprise when they retreat all the marketing campagin planned.
pinsb said:
I know of at least two major UK retailers who carry Samsung tablets but don't carry the full range and don't have presentation units on display, when I asked them why they said "...because we don't know where their focus is...." (my paraphrase).
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UK has a different story. I cannot detail that without offending British Government or people supporting them. So please let me pass on that. As to the reason why Samsung widely expands the product lines in Galaxy Tab, I think I have explained before. This is not about market-focusing, it is about market-segmentation.
I wish my above points reaching you.
I think Samsung have got the right strategy by offering a choice of different tablet sizes in the same way that laptops are offered in different sizes. A lot of the big laptop players such as Toshiba are now entering the market and offering a choice of 3 or 4 tablet sizes. People have become brain washed by the Apple one size fits all approach.
Crazy prices, and here is me, getting the tab for 499 Swiss Francs
Having seen the Sammie press release about 9m pre sales of SG3 handsets I now understand.......
Sammie see their route to market (In Europe at least) as via Carriers, they aren't really that interested in marketing products except as an adjunct to assist the Carriers sell handsets. As tablets are much more often a stand alone sale it's had no attention.
While I still think the P6800 is a great product I've come to the realisation that Sammie will never give it the attention it should have got, as a result sales will never reach their potential and therefore ROM development will always be restricted.
Hopefully the CM9 situation will accelerate when ICS Colonel Sauces are release, the developers have already done a fantastic job of getting a 90% working build.
Ho Hum.....
To sell the tablet and replace with the new Google (Asus) Nexus (depending on spec) or see what happens.
I'm feeling pretty let down by Sammie right now and to be honest it'll influence my decision about buying Sammie products in the future.
pinsb said:
You have to differentiate between lower price and diifferent price.
Personally I think the 7.7 is worth every penny and if Samsung did better marketing they could show the differences between the 7.7 and the IPad 3.
Instead they now have 5 different product ranges or 6 if you include the Galaxy Note....
7 Plus
7.7
8.9
10.1
7 v2
These, in theory, come in various memory sizes although I've never seen any memory size of more then 16gb on the 8.9, 7.7 or 7 plus ranges.
The average time between announcement and shipping seems to be 5 months and even today in the UK you cannot buy a UK sourced 7.7 3G as far as I know and it's 8 months since it was announced.
There are rumours of a 11.6? unit coming.
While I understand the desire to have a comprehensive range the reality is that Samsung are spreading themselves too thin and instead of launching 1 product in say 3 sizes they see each version as a totally new product. This means they themselves are confused about the offerings, this is reflected in the lack of marketing 'punch' in their message.
My suggestions for what could help.
1. Stop any new tablet announcements for 12 months.
2. Simplify the product range for an announcement in 12 months.
The range should be....
11.6 with no bezel (so same physical form factor as the current 10.1)
8.9 with no bezel
7 or 7.7
All should have Super Amoled Plus (or anything newer and better that's arrived by then)
The range should be technically identical except for the screen size (the specifics of the offerings would need to be worked out nearer to the launch)
Ship globally the full range within 4 weeks of the announcement, concentrate your marketing spend to this one 'product' in three size 'flavours'.
Sit back and reap the rewards.
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They should all have wacom digitizers. That's all I'll add. I dont care if its as much or more than an ipad. I HATE HATE HATE apple.
Samsung already offers a superior product. If they consildated their Note line-up into these specs, included gs3, gave the gTab 7.7 and gs3 wacom digitizers and launched them ALL with ICS at launch, let touchwiz be an opt-in with first FOTA, EVERYONE would be happy.
Sent from my GT-P6800
Yep!!
I am no marketing expert but even I can say that Samsung are continually missing out on opportunities for more sales, and more to the point getting themselves known. This isn't just the case with the P6800.
I know marketing/advertising is expensive but the rewards they would reap would be huge. Especially with the new budget Galaxy Tab 2 7.0 tablet, there are many people out there hungry for a capable tablet, but don't they want to shell out £500 for a tablet. An advertising campaign would make all the difference.
Look at the Galaxy Note! It took them 3 months to start TV adverts for it here. They really haven't a clue about marketing. Instead they are churning out products left, right and centre. Trying to cover all bases, it's an insane tactic.
The 7.7 is definitely over priced here, over £400 for the Wifi only model is just nuts. I don't own a 7.7 just yet, but I am very tempted. However, I don't have too much faith that ICS is actually coming to the 7.7.. also it's not been a very popular device for developers to play with, we can blame the price tag for that. It kinda feels like that even Samsung aren't really that interested in the 7.7. It's availability in general says something to me... then again Samsung are just a strange company.
Samsung have this frantic idea to push as many new products out the door, their business model is so wrong. They are shooting themselves in the foot.
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Be more than tempted. This is the best device on the market. From what I understand, samsung is having a hard time supplying the screens. The production process is outrageously precise and there are only two factories producing them in the whole world. Those two factories are supplying htc, motorola, and what's the other 7" amoled tablet?
Its US$699 in the states and only offered under Verizon. They took out telephony hardware. So the only way to get the gsm version is through import. I got mine used for US$500 and is in excellent condition.
The sad thing is, in my personal opinion, this technology is the greatest innovation in mark-making since the invention of painting. PM me for more on that one.
Sent from my GT-P6800
To me it looks a bit like Samsung is using a shotgun blast of models and sizes to look what the public wants.
If it becomes successful enough it gets an followup and else they try something different.
Mario387 said:
To me it looks a bit like Samsung is using a shotgun blast of models and sizes to look what the public wants.
If it becomes successful enough it gets an followup and else they try something different.
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What the public want are good quality, speedy, reliable tablets, priced fairly. The first company to deliver on this will make a killing. Simple.
Samsung's trying to compete with Apple, which I now think they are close to in terms of hardware. Where they appear to be going wrong is in their pricing strategy - they are simply pricing themselves out of the market, and as long as their prices remain high they'll lose out on potentially massive sales.

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