I have recently published my App in the App Store and was wondering if you guys knew any good books or websites where i could get some information regarding App Store optimization
Coming from doing a lot of SEO i can understand how important ASO can become in the future as with the internet it was pretty similar, previously no one really gave a crap and later on it became essential to be able to rank in Google.
Do you guys do any App store Optimization?
Here are some articles i personally found useful:
Introduction to: amongtech.com/what-is-app-store-optimization/
More in-depth: searchenginejournal.com/definitive-guide-app-store-optimization-aso/78719/
A little more in-depth introduction: blog.kissmetrics.com/app-store-optimization/
Thanks! :good:
A small ASO guide
Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:
1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.
2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.
3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.
4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.
you can visit my website to read a full guide.
Really good advice. @Appiterate Strongly recommend
App Store Optimization Basics
For Apple Store you need to get the following right to get good rankings, which equals good downloads:
Icon - A great looking Icon which grabs the users attention & screams download me
Screenshots - Informative & Engaging screenshots which educate the user on your Apps features
Keywords - Well Researched 100 char keyword list which have high traffic & low competetion
App Name - App name which has keywords which you want to rank for
aHanSolo said:
I have recently published my App in the App Store and was wondering if you guys knew any good books or websites where i could get some information regarding App Store optimization
Coming from doing a lot of SEO i can understand how important ASO can become in the future as with the internet it was pretty similar, previously no one really gave a crap and later on it became essential to be able to rank in Google.
Do you guys do any App store Optimization?
Here are some articles i personally found useful:
Introduction to: amongtech.com/what-is-app-store-optimization/
More in-depth: searchenginejournal.com/definitive-guide-app-store-optimization-aso/78719/
A little more in-depth introduction: blog.kissmetrics.com/app-store-optimization/
Thanks! :good:
Click to expand...
Click to collapse
PM me if you need more help related to app store optimization.
Ehsan Mahmood said:
PM me if you need more help related to app store optimization.
Click to expand...
Click to collapse
Thanks for offering the help
Will definitely contact you if i need anything
ASO is stand for app store optimization which is a process of optimizing an app in any app store to maximize the visiblity. It just like a SEO where people search for their query on search engines and gets SERP (Search engine result pages) listing for their query.
Some more important point of ASO
Primary factor
Keywords
Logo
App description
App category
App screen shots
Secondary factors
Number of downloads
Rating and reviews
App store optimization service provider company
I think you should visit the best app store optimization services provider company like appn2o.com where you can get good articles or blog post for the effective knowledge.
appn2o said:
I think you should visit the best app store optimization services provider company like appn2o.com where you can get good articles or blog post for the effective knowledge.
Click to expand...
Click to collapse
First post and cheap straight ad, please don't do that!!!.
I really do not mind your post about your services, but at first, please give some real advice, talk about your experience, your clients and achievements before redirecting users, I think you know about that kind of things better than me.... I personally find your website (not sure you're owner or just an employee) really professional and informative and you probably know your job, but please don't do that kind of cheap ads in you first post at least my Indian friend.
in-depth advice
Hi everyone. I've also heard these things could work pretty well:
- Localizations on google play - what is the best way to do this?
- Have a strong youtube channel link to your app page?
- Google +1's - what is the best to generate this? does it influence rankings? Is there a place to buy "good" +1s
- Links to app page - does this work? good place to buy links?
Any advice here? Please PM me then.
Thanks!
reviewmyap.com said:
you can increase your android downloads by getting android reviews
so to increase your reviews go to the website name : reviewmyap
if you have more reviews you will get more downloads which will get you high ads revenue.
Click to expand...
Click to collapse
Website returns an error ..
Server Error in '/' Application
anuloid said:
Website returns an error ..
Server Error in '/' Application
Click to expand...
Click to collapse
Yeah its has been updating all thing will be ok within 2-3 days
you check the website back.
Appiterate said:
Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:
1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.
2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.
3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.
4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.
you can visit my website to read a full guide.
Click to expand...
Click to collapse
Hello! It seems that your are a good in ASO and SEO! Can you give me some advice for naming my future game! It s a 2D logic puzzle game with multiplayer focus. And consist with "LINES". What name would be more ASO - centric! "Logic Lines"? "Two Lines" or just "Lines".? Thanks a lot!
Or maybee you give me some other name as alternative!
Appiterate said:
Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:
1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.
2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.
3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.
4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.
you can visit my website to read a full guide.
Click to expand...
Click to collapse
could you tell me ur web address
Thanks for the amazing post! Always useful to have this insights
Appiterate said:
Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:
1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.
2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.
3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.
4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.
you can visit my website to read a full guide.
Click to expand...
Click to collapse
Thanks for your tips.
For #2, what is the optimal length of description?
I made the description as simply as possible as people don't read text. But it is too short and seems it doesn't work well with SEO.
astoria0128 said:
ASO is stand for app store optimization which is a process of optimizing an app in any app store to maximize the visiblity. It just like a SEO where people search for their query on search engines and gets SERP (Search engine result pages) listing for their query.
Some more important point of ASO
Primary factor
Keywords
Logo
App description
App category
App screen shots
Secondary factors
Number of downloads
Rating and reviews
Click to expand...
Click to collapse
Rating and reviews is the first for me. Android use this for rate an app and put this on the top.
aHanSolo said:
I have recently published my App in the App Store and was wondering if you guys knew any good books or websites where i could get some information regarding App Store optimization
Coming from doing a lot of SEO i can understand how important ASO can become in the future as with the internet it was pretty similar, previously no one really gave a crap and later on it became essential to be able to rank in Google.
Do you guys do any App store Optimization?
Here are some articles i personally found useful:
Introduction to: amongtech.com/what-is-app-store-optimization/
More in-depth: searchenginejournal.com/definitive-guide-app-store-optimization-aso/78719/
A little more in-depth introduction: blog.kissmetrics.com/app-store-optimization/
Thanks! :good:
Click to expand...
Click to collapse
I think it'd be a good idea to use the same techniques as in SEO. Link building is essential. Post comments on blogs that are related to your app, or app development in general. That way you'll get more downloads
ASO
the important part is about Keywords - high traffic & low competetion and use your keywords in App Name.
Great Icon
Video
use call in the description
Nice Screenshots.
Google released an eBook exactly for that: "The Secrets to App Success on Google Play"
You can download it for free from Play Books, it's an overview but contains a lot of useful information.
Related
Hi, I'm a new app developer and I recently published my first app on the android market. Unfortunently I'm not getting any downloads besides those from friends. I've tried posted in app development forums like this one but that did not create an downloads. I also tried running an admob campaign and that did not create any downloads. I've been reading through the forums here and at other sites and it seems people won't download unless you have reviews and other people downloading. If others won't download because no downloads then nobody will download. I would really appreciate any advice. I'm not expecting or hoping for 10000 + downloads but I was hoping for at least 5 downloads since it's been almost 3 weeks now. Thanks for the suggestions.
go to smaller android blogs and ask them to review it. create youtube video and show how it works
This blog post documents my experience in App Marketing
This blog post documents my experience in App Marketing
http://karim-ouda.blogspot.com/2012/05/android-app-marketing-dumping-my.html
Submit your app to http://50bestandroidapps.com/
Submit your app to 50bestandroidapps.com
It's a good web site to get your apps promoted. :fingers-crossed:
the_main_app said:
Hi, I'm a new app developer and I recently published my first app on the android market. Unfortunently I'm not getting any downloads besides those from friends. I've tried posted in app development forums like this one but that did not create an downloads. I also tried running an admob campaign and that did not create any downloads. I've been reading through the forums here and at other sites and it seems people won't download unless you have reviews and other people downloading. If others won't download because no downloads then nobody will download. I would really appreciate any advice. I'm not expecting or hoping for 10000 + downloads but I was hoping for at least 5 downloads since it's been almost 3 weeks now. Thanks for the suggestions.
Click to expand...
Click to collapse
Increase SEO of app..
In app details, enter large no. of keywords related with the app. Also, enter name of other similar popular apps as keyword.
It'll not just increase visibility in built-in search results, but also on external search engines and curators!
I might be able to help?
If you are looking to get your app promoted, I actually own and operate a website called Droid App of the Day, so if you would like a free app review visit my site (I cant post links as am a new member). A google search won't fail you!
the_main_app said:
Hi, I'm a new app developer and I recently published my first app on the android market. Unfortunently I'm not getting any downloads besides those from friends. I've tried posted in app development forums like this one but that did not create an downloads. I also tried running an admob campaign and that did not create any downloads. I've been reading through the forums here and at other sites and it seems people won't download unless you have reviews and other people downloading. If others won't download because no downloads then nobody will download. I would really appreciate any advice. I'm not expecting or hoping for 10000 + downloads but I was hoping for at least 5 downloads since it's been almost 3 weeks now. Thanks for the suggestions.
Click to expand...
Click to collapse
Hello friend, I have the same problem as you! I also have a new android app, but cannot promote it properly. Could you please, share your experience on promoting your app. It would be interesting not only for me Good luck!
I have wrote this guide for people like me. I have wrote almost everything I tried when I was promoting my app.
http://obscurant1st.biz/blog/how-to-promote-android-app/
obscurant1st said:
I have wrote this guide for people like me. I have wrote almost everything I tried when I was promoting my app.
http://obscurant1st.biz/blog/how-to-promote-android-app/
Click to expand...
Click to collapse
Great article! Thanks for sharing this
Few words about google play app pronotion
Empirically, I determined that a new application has to be seen through search Google play. Search is all that we have without money for a marketing campaign.
Therefore,application should be optimized in the following order:
Application name in google play. This name may be different from the name displayed on the desktop device. The application name contains 30 characters, they should contain the main application keywords.
Description of the application must be clear and also contain keywords.
Attractive icons are very important.
The application must be beautiful and functional. No need to buy a device for $ 300-500 and install an ugly app. People want a beautiful application.
Publication of forums mentioned above.
Well if you don't mind paying for installations try appbrain. It features an option to pay per installation, for a small number of installations you can go as low as 0,20 per installation. They only allow to promote free apps though, and if your income is from ads you will probably not get your money back.
Other options are going to forums and telling the users about your app. Or contact review blogs. Appeggs usally posts good apps, or try app of the day blogs. But make sure your app is ready for the big public or else you might just end up getting bad reviews,
I wrote a little guide on how to promote your apps http://forum.xda-developers.com/showthread.php?t=2225125
I wanted to add that the guide that i've been using (a small one) and that lead our team to initially post a thread here on XDA is: http://karim-ouda.blogspot.kr/2012/05/android-app-marketing-dumping-my.html
Interestingly enough, the author of that guide has posted here as well!
So keywords actually do stuff then? I only tried it in one app, I didn't tell anyone I built or released the app. Not even one or two people and admittedly it has had 200 downloads.
I thought it didn't really do anything. Think I have to add keywords to all my apps descs now.
Be careful with keywords: http://droid-blog.net/2011/06/13/how-to-not-get-kicked-out-of-android-market/
This is also interesting: http://droid-blog.net/2011/07/11/four-reasons-why-your-app-wont-be-successful/
And for tips: http://droid-blog.net/category/aso-2/
Ok. It is all from the same blog but I found it very helpful.
Advertising is one option, the other is to advertise your app on various forums, facebook groups. Making youtube video is also a good practice. It avoids you negative reviews as user has already been aware of all app features.
First of all, I want to say that I have no experience in promoting Android apps. But I did some work in promoting websites for businesses, and I can suggest some things.
Key is a having a functional app. If users download an app which is half done and has disabled functions because they aren't done yet, they are going to uninstall it. Second suggestion, a great design is makes a difference for a lot of people whether they're going to install it or not.
When you have both those things, you can get on with actually promoting the app. I would search for an SEO copywriter to get the description for your app. SEO copywriters are specialized in optimizing texts for Google. And I would look into advertising on Facebook. I think you can actually promote your apps, and advertise only on phones. This way your advertisement will only be showed to people who are using Facebook on their phone. User will probably more tempted to install the app.
My app is now having more 1600+ downloads! I am planning to do a major update which might increase the app exposure!
EDIT: I would like everyone to know that I have started a free review service, so if anyone in the process of promoting thier android app, they could consider requesting a free review from me!
the_main_app said:
How to Promote Android Apps?
Click to expand...
Click to collapse
Hello to all.
You can promote your apps at Appsorg.com :good:
Appsorg.com - Helps you share and organize your Android apps from around the web.
ps - This is my first post at xda, but this is not a spam )
I really think this site will be very helpfully to all of us
App promotion
Thanks for all the interesting links and posts on app marketing ideas. We're a new app developer & in the same boat.
It seems that App Store Optimisation along with submissions to as many review sites as possible are good starting points. We started looking at pre launch strategies as well focusing on building up some marketing steam.
Check out pre apps. It's a pretty interesting idea. We also submitted to any app dev competitions and as many journalists as we could. Paid reviews are worth a look at as well if you can scrape a few 100 bucks together but make sure the site has traffic
dinamotxt dot com
I currently work in SEO (Search Engine Optimization) and Graphic Design. Please contact me with any way I can help! Wont charge unless we end up like the next angry birds :highfive:
yankzfan007 said:
I currently work in SEO (Search Engine Optimization) and Graphic Design. Please contact me with any way I can help! Wont charge unless we end up like the next angry birds :highfive:
Click to expand...
Click to collapse
We have a few apps that we developed for local daily deals in Hong Kong, Singapore, and Canada.
I understand that for our website equivalent, a big part of SEO is making sure our targeted keywords are on-page and the content matches the keywords. However for apps, since there's no on-page SEO, how do we get our app to be shown in results for targeted keywords?
The main difference I see is that Google has a web crawler to go through my website and evaluate the content, index it correctly etc. For our apps, I don't imagine Google has an app crawler that will go through the apps and do the same?
Also are there any strategies that are relatively easy and cost-free to do that pertain specifically to SEO for apps?
Robogar said:
The main difference I see is that Google has a web crawler to go through my website and evaluate the content, index it correctly etc. For our apps, I don't imagine Google has an app crawler that will go through the apps and do the same?
Click to expand...
Click to collapse
Judging by some of my searches on the Play Store, I think it has to do with your app name and the stuff in the description. My developer name is Acela Apps and when I search for it I get train apps because their description say they have the schedule for the Acela Amtrak train. This is why you should include as much about your app as you can in the description.
Acela1230 said:
Judging by some of my searches on the Play Store, I think it has to do with your app name and the stuff in the description. My developer name is Acela Apps and when I search for it I get train apps because their description say they have the schedule for the Acela Amtrak train. This is why you should include as much about your app as you can in the description.
Click to expand...
Click to collapse
Yeah that's what I noticed as well. Pretty much the only place that matters to put relevant targeted keywords is in the app title, or google play description itself. Since there's no Google crawler to judge the content of the app, I think this is where the Google Play user reviews matter a lot.
Not too long ago Google allowed you to make anonymous reviews and what not, and scammers would just boost their own app ratings by making fake accounts, or even rating apps using emulators. Recently seeing that the app rating and reviews affect user's download rates so much, Google's made it so the reviews & ratings are user accountable. I think you have to use your Google(+) account now to make a review, and it posts your profile pic along with it.
yankzfan007 said:
I currently work in SEO (Search Engine Optimization) and Graphic Design. Please contact me with any way I can help! Wont charge unless we end up like the next angry birds :highfive:
Click to expand...
Click to collapse
I am looking for help with my apps:
https://play.google.com/store/apps/developer?id=Android+Krak%C3%B3w
I'm looking for help too, but I can't paste links yet
Can you also give some hints how to promote an Android app?
can you help me?
yankzfan007 said:
I currently work in SEO (Search Engine Optimization) and Graphic Design. Please contact me with any way I can help! Wont charge unless we end up like the next angry birds :highfive:
Click to expand...
Click to collapse
i made magic trick application. but my english description must be so bad. :crying:
you can find it. by search ezCardTrick in google. (i can't link address, i am newbie)
my friends say it is interestiong.
please help me~
Can you help me promote my app? Check it in my signature
yankzfan007 said:
I currently work in SEO (Search Engine Optimization) and Graphic Design. Please contact me with any way I can help! Wont charge unless we end up like the next angry birds :highfive:
Click to expand...
Click to collapse
Hi there!
I've two apps that would like to get reviewed and optimized for Search Engines. Could you have a look at them when you've time?
MTG Wishlist
ReFill It!
Thanks in advance!
Take a look
I have created an android app
PLz rate n review
https://play.google.com/store/apps/details?id=com.chunky.bollywood.movies
Thanks
C0pa said:
Can you also give some hints how to promote an Android app?
Click to expand...
Click to collapse
promoting an app is not that easy since there are lots of new app created everyday:crying: if you want your app ranking in the top position, maybe you have to cooperate with digital advertising company....It is more effective..but it is nor free:crying:
You might be interested in being added to this thread: http://forum.xda-developers.com/showthread.php?p=41965071
Wow! That's a generous offer, SEO is a very time consuming job. I would like to ask for your help but i won't as it looks like you have a lot of takers!
Cheers
Hi! I'm Dylan, the xda intern :victory:
I'm doing some research on how devs monetize their apps. We're currently exploring ways to help you make more money from your apps and we'd like to find out about what you currently do. If you could please, please take this short survey, it would be much appreciated! We promise to keep everything confidential; in fact, the survey is anonymous.
Thanks again! :laugh:
~dylan
Gave the survey.
Where can i see the results?
ablawle which
Make an account in Admob by google. And read this monetization in developer.android
Forums
Posting on forums or other websites that allow it.
Today in this competitive world whether you have an iPad app...., Android app or any Mobile app you need to advertise to make people know about your app. very important factor for advertising your app is effectively determining where and how to advertise your app.effective app advertising requires mainly 4 key areas....
Brand
Buzz
Balanced opportunity
Social Media support
I have the same problem.
2 weeks ago I published an Android app but very few people tried it.
The market is full of apps so it's hard to acquire visibility.
So I'm looking for websites to advertise it.
admob sucks
I have like 40,000 plus downloads on admob. got like 9 dollars. U don't need to advertise. Just pick a name. They will find it. The market is large
Posting on forums, when allowed
Contacting websites and suggesting the app for review
Using admob for monetization
We tried admob too, no luck there. Posting on forums (where allowed), trying to make a good icon and description and looots of luck
we tried getting some reviews done too, but didn't see any rise in downloads. Also we got into a printed medium too, which didn't seem to have much impact either.
posting it on social network like google+,fb+twitter+forum is way better than admob
Yes idlike to know this
Sent from my GT-I9070 using XDA Premium 4 mobile app
One major problem, (for example with google play) is that they dont actually give a chance
for new developers to promote their applications
Our apps hide under a pile of dozen of others.
One sulution
A random application could be featured on the main entry page every hour.
This will balance the major companies promoting their stuff. And if the app is good, it wil get
the hype to climb up
Unfortunately we dont see that comming soon.
carbonpeople said:
One sulution
A random application could be featured on the main entry page every hour.
This will balance the major companies promoting their stuff. And if the app is good, it wil get
the hype to climb up
Unfortunately we dont see that comming soon.
Click to expand...
Click to collapse
And why? Because there are lots of crappy apps out there. I'm glad (even from a developer standpoint) that this won't happen.
nikwen said:
And why? Because there are lots of crappy apps out there. I'm glad (even from a developer standpoint) that this won't happen.
Click to expand...
Click to collapse
a) Half of the apps in google play are NOT crap. Have you seen them promoted ?
I can point to some excelent apps (better than the well known competition) with
so little downloads that looks suspicius
b) Even imdb has a heuristics system to remove biased/suspicius rankings, so surely
google can do that. A crap-free promoting system can be created
But it seems that
1. Either major companies want to clear out small competition on google play
or
2. Or... some developers created a good highly-downloaded app and had their
idea stollen from somebody else who created a better one, and want
to push new competition out of the way
Either way...
carbonpeople said:
a) Half of the apps in google play are NOT crap. Have you seen them promoted ?
I can point to some excelent apps (better than the well known competition) with
so little downloads that looks suspicius
Click to expand...
Click to collapse
Of course, there are many good apps. I even think that this is the majority.
And I've seen those great small apps, too. (But most of them got lots of downloads within a few months. It took some time but if the app is good and unique, you will get your downloads. )
b) Even imdb has a heuristics system to remove biased/suspicius rankings, so surely
google can do that. A crap-free promoting system can be created
But it seems that
1. Either major companies want to clear out small competition on google play
or
2. Or... some developers created a good highly-downloaded app and had their
idea stollen from somebody else who created a better one, and want
to push new competition out of the way
Either way...
Click to expand...
Click to collapse
I think that it is Google that doesn't want to promote the small apps.
If they did it randomly, most apps (not all!!!) would get less downloads than the bigger ones.
If they selected the small apps by hand, it would be very expensive and they wouldn't know where to start.
If they choose the big ones with many downloads (like now), they can be sure that they will get many downloads. And with downloads comes money.
I don't think it's fair, but I can't think of a better and still efficient method to select the small apps which generates as much income as the system does now.
~dylan said:
Hi! I'm Dylan, the xda intern :victory:
I'm doing some research on how devs monetize their apps. We're currently exploring ways to help you make more money from your apps and we'd like to find out about what you currently do. If you could please, please take this short survey, it would be much appreciated! We promise to keep everything confidential; in fact, the survey is anonymous.
Thanks again! :laugh:
~dylan
Click to expand...
Click to collapse
well, i dont think ist good to use ads in an app anyway. better use "donations" or "Pro" Versions since ads will make your Reviews and Ratings worst.
mynote said:
well, i dont think ist good to use ads in an app anyway. better use "donations" or "Pro" Versions since ads will make your Reviews and Ratings worst.
Click to expand...
Click to collapse
A combination of approaches work best. Having a facebook presence helps. Some of the very successful apps integrate with facebook very well. Some games tend to grant more time/lives if you share or like on facebook (Candy Crush, for example).
Depending on the app, limited-time trial versions are quite effective.
Agree that plain ads can be problematic as they can lead to poor reviews.. that in turn can hit your G. Play ranking and lead to fewer downloads.
Hi guys! Interesting discussion. Actually there are number of general ways to monetize an app:
Paid applications. You create an app that will charge a certain amount from the beginning.
Freemium. A software product can be downloaded free (so-called 'lite' version), while its extended, 'premium' features and services are offered for a payment.
Subscription (paid access). This monetization model originates from real magazines and newspapers, and is also very widespread.
In-app purchases.
Ad banners, texts, videos - this monetization model is constantly growing, encompassing the market of free applications.
User base. When the free software you own finally becomes popular, wins an audience, it can also be used for further monetization.
MobiDevCorp said:
Hi guys! Interesting discussion. Actually there are number of general ways to monetize an app:
Paid applications. You create an app that will charge a certain amount from the beginning.
Freemium. A software product can be downloaded free (so-called 'lite' version), while its extended, 'premium' features and services are offered for a payment.
Subscription (paid access). This monetization model originates from real magazines and newspapers, and is also very widespread.
In-app purchases.
Ad banners, texts, videos - this monetization model is constantly growing, encompassing the market of free applications.
User base. When the free software you own finally becomes popular, wins an audience, it can also be used for further monetization.
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And which one do you prefer?
nikwen said:
And which one do you prefer?
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Actually we develop mobile apps for our clients, so it's monetization is their decision.
One of the most widespread one is freemium, but like other models it has its limitations.
How can I increase downloads on my application without paid promotion? Here is the link https <Remove this space> ://play.google.com/store/apps/details?id=com.random_messenger.android&hl=en
Alexhudson623 said:
Simply just try to offer good and quality apps for users or for website design service[/url] site owners. People do really appreciate good apps. I would like to share an example of the game app Candy crush which is doing just amazing and there are millions of users for this game app for now. And hundred and thousands of downloads have been made. People just love good apps. If you are making great then obviously you'll get liked by every one and the downloads will also increase which is a white hat technique.
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Really? You are saying that just make your game and people will find it if it's good enough? Maybe that was true some years ago, but certainly nowadays it's completely wrong. Optimize your keywords to be shown in relevant searches is one of the keys (ASO), but unfortunately not the only one. Spread the word in alternative channels is also necessary... but it isn't enough neither. Actually, get users without spend tons of dollars in advertising is quite a challenge. I really would like to hear some advices from someone who have experience in this.
By the way, JeanPierreQC, your idea is quite good, but I'm afraid there's many apps which do exactly the same, anyway cool idea, it's a pity you need a lot of users to make it work.
With patience
Unless you get very lucky there is no any simple way to get users fast. The market places are very competitive. Market you apps in social media and internet forums, get all your friends and relatives download your apps. Make many apps that draw users to your other apps. Make so great app that somebody wants to become your partner and does the promotion for you. Simple things like the signature banner below this message can make the difference in the long term.
try to implement the ASO to trigger the app installs
Don't forget that download alone isn't enough. you need the users to be engaged. Having thousands of downloads will not give you higher ranking if everyone simply uninstall it immediately. So be aware from pay per install plan where the users has insensitive to perform the installation. At the end of the day, your app needs to be able to keep the customers with you.
ASO is imho a bit overrated. Having relevant keywords and a nice looking icon and screens, and stuff like that, is simply common sense to me. As long as you have that you have good enough ASO really. ASO isn't some secret trick to get thousands of daily downloads like some people seem to think. There are no secret tricks for that.
To get a lot of download you need to put in A LOT of work, and/or A LOT of money. And have a really good app of course.
Anyway, I good idea that has worked very well for me is localising. If you can't localise your entire app you can at least localise the app description. Adding a few more "big" languages for my app description have almost doubled my downloads, even though the app itself is in english only. It's also cheap as you can get translations for $5 each on fiverr. Sure you won't know how good they are for that little money, but it's basically no money spent and it's probably a lot better than google translate at the very least.
If you are sure that your app is engaging enough for users then try to put as many sharing options as possible within you app like fb,whatapp,twitter. this can boost your downloads.
digibligames said:
Anyway, I good idea that has worked very well for me is localising. If you can't localise your entire app you can at least localise the app description. Adding a few more "big" languages for my app description have almost doubled my downloads, even though the app itself is in english only. It's also cheap as you can get translations for $5 each on fiverr. Sure you won't know how good they are for that little money, but it's basically no money spent and it's probably a lot better than google translate at the very least.
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Hi,
Pretty interesting and good suggestion.
Could you please share some stats or further experiences about with v.s. without localising
Have you tried PR to push your app?
There's a blog post called "State of App Promotion" that you should check out. Can't post the link because I'm a new user, but just search for "DecisiveAds" on Twitter. It's pinned to the profile. Good luck!
AAP -Android App Promotion
Try AAP - Android App Promotion app on playstore as they provide free download exchange services where you download an app and your app gets downloaded in return .You can see the results in daily reports and take appropriate measure while doing so .
I checked the AAP - The idea is good, but the app has only 1 thousand installs, probably no more than 300 active, that means using this app I can drive maximum 300 installs - not serious promotion. Additionally, it is not clear, how google will consider this way of promotion - legitimate or not? So, taking a risk for few more installs worth?
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Hi,
Insensitive install is quiet good for new app, because google don't care too much about uninstall for the first month of launch. Many big company also use insensitive install. But link building, website review, user review, how often user come back to you app is also really important.
dandev99 said:
Don't forget that download alone isn't enough. you need the users to be engaged. Having thousands of downloads will not give you higher ranking if everyone simply uninstall it immediately. So be aware from pay per install plan where the users has insensitive to perform the installation. At the end of the day, your app needs to be able to keep the customers with you.
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Sorry but this is so wrong...
Having thousands of VALID downloads will boost your rankings even if 900 of them uninstalled it a day later. I'm writing from experience and not guessing
website promotion
The ultimate goal of search engine promotion is to increase sales. The more people see the site in high positions in the issue, the more people it visits and theoretically can become your customers. In order for a seo to produce results, it is necessary that the site be properly optimized using tools for a technical audit of the site and its analysis on parameters such as links, content and others.
Hey,
I just released my first APP and i still have few downloads, and i would love some more users to improve development and take the app as further as possible... So i wonder if any of you guys can help me with this part as I have really few experience with it. I'll add you to the credits as it's a free app.
My app is Ubik, search it on Google Play or this link (add http as i cant post external links yet)
https://play.google.com/store/apps/details?id=com.javierarias.ubika
cliffreich said:
Hey,
I just released my first APP and i still have few downloads, and i would love some more users to improve development and take the app as further as possible... So i wonder if any of you guys can help me with this part as I have really few experience with it. I'll add you to the credits as it's a free app.
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Start using AppAnnie - thats the best start to get a decent SEO campaign running... :good:
and ill quote something that I heard yesterday at the Mobile Monetization Summit from the VP marketing of Google (Europe, Middle East, Africa) : "Put your keyword in your app store app title, choose that keyword carefully..."
Also dont just put random keywords, try to stick to the relevant ones.
Try to make reviews as many as you can.
Use attractive keyword
Repeat the keywords more than 5
you can publish the app in many forum and media in order to create lots of link directly into the app link.
This will trigger app rank into top list.
I use the trial and error approach. I use tools like App Annie and Google Analytics and then simply try different things to see what works and what doesn't. I think it's very important to track what you do, so you don't spend tons of time doing something that actually doesn't give any real results.
agatepublishing1 said:
Try to make reviews as many as you can.
Use attractive keyword
Repeat the keywords more than 5
you can publish the app in many forum and media in order to create lots of link directly into the app link.
This will trigger app rank into top list.
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What I heard is little different.
It is "around" 5 times, not too many.
Too many repetitive word would be seen as spam.
I hope I helped u