Appodeal Experience (vs AdMob) - Mobile Ad Networks

A few weeks ago Appodeal approached my and told me about their platform, offering higher eCPMs, instant payouts and all the other benefits, you probably know the marketing stuff. After a bit of research I thought I could give it a try and implemented the Appodeal SDK.
Because a lot of people are trying to figure out if Appodeal is trustworthy (and performant), I thought I'd let you know my experience.
I am in no way related to Google or Appodeal, here's my dev account on Google Play: Steppschuh
Coming from AdMob
I do use AdMob in all of my apps and feel happy with it. Here's an overview of my AdMob revenue from the last 30 days, filtered by the app that I used to test the Appodeal SDK.:
{
"lightbox_close": "Close",
"lightbox_next": "Next",
"lightbox_previous": "Previous",
"lightbox_error": "The requested content cannot be loaded. Please try again later.",
"lightbox_start_slideshow": "Start slideshow",
"lightbox_stop_slideshow": "Stop slideshow",
"lightbox_full_screen": "Full screen",
"lightbox_thumbnails": "Thumbnails",
"lightbox_download": "Download",
"lightbox_share": "Share",
"lightbox_zoom": "Zoom",
"lightbox_new_window": "New window",
"lightbox_toggle_sidebar": "Toggle sidebar"
}
The drop at the end of June is where I rolled out the update with the Appodeal SDK, leading to less requests for AdMob of course. The remaining revenue after that point is generated by users that use other app versions. The average eCPM is at $1.85 (I use interstitial ad units only).
Switching to Appodeal
Account setup and SDK integration is straightforward, the Appodeal SDK for Android is very similar to the AdMob SDK. It took me just a few hours until everything was setup.
The reporting has a delay of only a few minutes, which is an advantage compared to AdMob. Here's an overview of the Appodeal revenue, generated by the exact same interstitial placement (I just swapped the ad request from AdMob to Appodeal):
So far, Appodeal is performing well (as of my understanding). Because their magic basically relies on ad mediation, I wanted to check which ad networks are outperforming AdMob here. I dived into the stats, just to find out that - surprise - AdMob is responsible for filling almost all the ad requests.
Because of AdMobs arguably low eCPM, I thought Appodeal would use AdMob as a backfill network only. But it turns out that the Appodeal in-house network can't serve a lot of ads yet (although they perform good).
Miscellaneous
The highly advertised "Immediate Payout" works fine (I used PayPal), but comes with a 2% fee. If you don't need the money, you can still wait for the regular payout, which doesn't contain any fee.
Appodeal offers a free JSON API that you can use for reporting to your own, custom dashboards.
You can't manually configure the accounts that Appodeal creates for you in the different ad networks. Personally, I think this would be really nice to have.
They have an affiliate program, so if you want to give Appodeal a try, please use my referral link: http://appodeal.com/+65e439ded9c0fadc41b8af37514f600a
If you have any questions regarding AdMob or Appodeal, let me know.

Admob vs appodeal
Hello,
Based on your experience which ad network do you think is better?

Narvin88 said:
Based on your experience which ad network do you think is better?
Click to expand...
Click to collapse
I think AdMob is the more solid solution to rely on, but I will keep using Appodeal in my app to see how they can increase my revenue over time. I feel like there's potential there.

Paulie Pham said:
I used to use Google Admob and it was really really tight in your CPM. It only pay you for the "real" click. Any click that is determined "unreal" by its filter will not pay. Besides, the more popular a service is, the more it will charge you. It makes sense to that Admob generate low eCPMs. I'm kind of frustrated with that. I also intend to try Appodeal until my friend introduce me Adsota. Now I switch to adsota and it works very well.
- Its CPI is reasonable
- It doesn't have the damn filter of Google
- 100% ads fill-rate (quiet sure about this because my friends use this too)
You can find adsota by searching "ads.appota". Good luck man.
Click to expand...
Click to collapse
I hope you guys noticed that this a fake profile created by Adsota. Look at this other recent posts:
http://forum.xda-developers.com/search.php?searchid=381045847

Appodeal vs Admob
Greetings, excellent post,
I wonder if you continue using appodeal, that country is the traffic for that application?
revenues continue to rise? It has a better eCPM?
I'm using admob with 200k print the month of interstitial, revenues are $ 150 or so , I'm looking for a better network ads

birkot said:
Greetings, excellent post,
I wonder if you continue using appodeal, that country is the traffic for that application?
revenues continue to rise? It has a better eCPM?
I'm using admob with 200k print the month of interstitial, revenues are $ 150 or so , I'm looking for a better network ads
Click to expand...
Click to collapse
Hey,
Appodeal still heavily relies on AdMob, but their house ads are performing better than before. The eCPM raised from $2.31 to $5.75 for me.
I've attached the stats from the past 30 days. My main traffic is coming from the US and EU.

Steppschuh192 said:
Hey,
Appodeal still heavily relies on AdMob, but their house ads are performing better than before. The eCPM raised from $2.31 to $5.75 for me.
I've attached the stats from the past 30 days. My main traffic is coming from the US and EU.
Click to expand...
Click to collapse
Thanks for the info, I'll try for 1 month and share information

Steppschuh192 said:
Hey,
Appodeal still heavily relies on AdMob, but their house ads are performing better than before. The eCPM raised from $2.31 to $5.75 for me.
I've attached the stats from the past 30 days. My main traffic is coming from the US and EU.
Click to expand...
Click to collapse
@Steppschuh Thnx a lot for this post! I'd like to share my experience. I tried MobFox (4 months) - it was ok and HeyZap (2 months) - left much to be desired. This July i decided to find another mediation solution and saw this post. I'm skeptical by nature and wasn't waiting for a miracle from Appodeal. I also thought about Supersonic, but they pay NET 30/45 and the min payout is $100 against Appodeal's min $20 (+ they pay on demand).
I use interstitials in my app (it's Geo is Europe and the US) and on the last week of August the average eCPM was 5.1, I got about 500K impressions, which brought me about $2.5. I'd say that i'm more than happy with Appodeal's service and would advise it. BTW in the last few weeks the eCPM increased for me as well, now it's 5.5-6 (last 2 weeks)

Hey guys! And what about SDK integration? Can you compare Admob, Heyzapp and Appodeal SDK? Which of them is smaller, faster and simply to integrate? I want to try some mediation for my music app, but a little afraid of "third-party code integration headache". Can you advise something?

does appodeal ban you for no apparent reason, like admob?

smiley.dev said:
Hey guys! And what about SDK integration? Can you compare Admob, Heyzapp and Appodeal SDK? Which of them is smaller, faster and simply to integrate? I want to try some mediation for my music app, but a little afraid of "third-party code integration headache". Can you advise something?
Click to expand...
Click to collapse
As stated in my first post, integrating the Appodeal SDK is exactly like integrating the AdMob SDK (usage is the same, too). The Appodeal SDK a bit larger, though. I haven't used Heyzapp.

TonyMnemonic said:
does appodeal ban you for no apparent reason, like admob?
Click to expand...
Click to collapse
I haven't faced that ban issue and hopefully won't =) But still there is a big advantage on Appodeal's side, because their support responds within 24 hours and digs into a problem, unlike AdMob's, which to my mind is quite apathetic and approachless.
---------- Post added at 09:45 PM ---------- Previous post was at 09:35 PM ----------
Steppschuh192 said:
As stated in my first post, integrating the Appodeal SDK is exactly like integrating the AdMob SDK (usage is the same, too). The Appodeal SDK a bit larger, though. I haven't used Heyzapp.
Click to expand...
Click to collapse
The size of Heyzapp's SDK for Android is 3,5 Mb, Appodeal's is 2,8 Mb
---------- Post added at 09:56 PM ---------- Previous post was at 09:45 PM ----------
smiley.dev said:
Hey guys! And what about SDK integration? Can you compare Admob, Heyzapp and Appodeal SDK? Which of them is smaller, faster and simply to integrate? I want to try some mediation for my music app, but a little afraid of "third-party code integration headache". Can you advise something?
Click to expand...
Click to collapse
Check comments above =) AdMob SDK gives access to AdMob only, Heyzapp's and Appodeal's support numerous networks, so it's a matter of choice. I personally stick to Appodeal's because of size and the simplicity of integration

@Steppschuh192 @beetlebum77 Thank you guys! Finally I decided to try appodeal today and I can say that their support is really polite, professional and quickly responsive :good: Hope everything gonna be alright and I will also share my results soon!

Greetings, 4 days to integrate the SDK ago, I have a question, because the blocks created in AdMob automatically with Chrome extension ads do not have the option to upload videos on the ads, just images and text, I'm just using banner and interstitial but I want to switch between interstitial and video , from where the video if AdMob ad units do not allow video

birkot said:
Greetings, 4 days to integrate the SDK ago, I have a question, because the blocks created in AdMob automatically with Chrome extension ads do not have the option to upload videos on the ads, just images and text, I'm just using banner and interstitial but I want to switch between interstitial and video , from where the video if AdMob ad units do not allow video
Click to expand...
Click to collapse
I don't got your question
You should probably ask the Appodeal support team

birkot said:
Greetings, 4 days to integrate the SDK ago, I have a question, because the blocks created in AdMob automatically with Chrome extension ads do not have the option to upload videos on the ads, just images and text, I'm just using banner and interstitial but I want to switch between interstitial and video , from where the video if AdMob ad units do not allow video
Click to expand...
Click to collapse
Pavel from Appodeal here.
Along with a great technology we at Appodeal do a lot of research and A/B tests.
A part of such tests include running different ad formats from various ad networks.
It is relatively easy for us to do it, because we have a lot of our own apps, that we use to test new ad networks.
So, when we were researching video ad networks, we tested Admob as well.
The main reason, why we decided not to support Admob videos is because their performance it pretty poor in comparison with other guys like Applovin, UnityAds, Chartboost and Vungle. Truth be told, Admob videos can barely compete with these ad networks in terms of performance.
One of earlier Appodeal SDK included Admob videos, but since performance was too low, the amount of video traffic allocated to Admob was always minimal.
The other reason is that Admob does not support rewarded videos (which is the most common use-case for videos). It means that you can not incentivize users to watch videos.
Based on the above research, it does not make any sense for a publisher to run Admob videos.
I hope this changes some time soon.
Meanwhile, we have a really good set of video ad networks in place: Applovin, UnityAds, Chartboost, Vungle, Liverail, Spotxchange, Adcolony, MoPub. All of the above plus more produces optimal results.
---------- Post added at 05:46 AM ---------- Previous post was at 05:43 AM ----------
Steppschuh192 said:
I hope you guys noticed that this a fake profile created by Adsota. Look at this other recent posts:
http://forum.xda-developers.com/search.php?searchid=381045847
Click to expand...
Click to collapse
I am not affiliated in any way with author of this post.
Moreover, we have nothing to do with Adsota. In fact, I never heard of this company.

Hey guys!
As I've promised I share my experience with Appodeal for the first month. I can say firstly that it's my first experience with ad networks integrating to my app. I used interstitialls in my music player for the first time.
Unfortunatelly I haven't seen such figures in my eCPM as @beetlebum77 and @Steppschuh192, but I'm sure that it'll increase in November and December. I'd rather pretty to stay with them because of their really responsiveand professional support.
Good luck:good:

I see that it's a problem with my picture in my previous post - you can just open it in new tab.

birkot said:
Greetings, excellent post,
I wonder if you continue using appodeal, that country is the traffic for that application?
revenues continue to rise? It has a better eCPM?
I'm using admob with 200k print the month of interstitial, revenues are $ 150 or so , I'm looking for a better network ads
Click to expand...
Click to collapse
There are actually quite a few out there, but RPMs will range by season (and really their advertiser base), along with geo & genres they specialize in.
If you want a full list, along with their contacts you can check out http://www.thalamus.co/mobile/ad-network/cost-per-install

Appodeal 100% fraud
Hi my name Oleksii Vinogradov, I'm founder of cfc.io I was contact with Pavel Golubev in case he hire Natalie Portier, who stole around $10k from our company while work for us in USA. No answer.... Few days ago I got notification, what our account was closed and all money, which they owe us they live in their pokets. I propose to all developers start freeze and disable accounts in that network. Stop play to russian casino.

Related

[Q] Anybody use Admob?

Hi!
I am now trying to implement admob ads in my android apps.
Test ads can be shown in the emulator properly in test mode.
However, when i disable test mode (remove the setTestDevice code) and try to display the live ads, no ads can be shown in both emulator & real device. In log can, a log claimed that there are no ads to be displayed.
In the admob screen, I found that the Fill rate is always 0%. I wonder is this the reason I got no ads to be displayed? If yes, how can i improve the fill rate?
Thanks!
hi, i just started using ads a few days ago and had the same problem, the app needs to be realeased and then used for a bit to increase the number of "requests" (a request is made everytime the program tries to access a new ad), once the # of request increases then the fill rate will increase (e.g. my one app was released friday and has had over 4,000 requests and the ad rate is about 57%). once the fillrate gets higher then you'll start seeing ads... you can go to the sites/apps section on admob (where it shows revenue and stuff) and go to your app and click "reporting", which gives you all the statistics of that app, the "impression" category tells you how many times ads actually showed up.
Thanks For your reply!
One more thing i want to know: does admob pay by impressions , or pay be clicks?
If only user clicks can generate revenue, then wt's the use of impressions?
xaiai said:
Thanks For your reply!
One more thing i want to know: does admob pay by impressions , or pay be clicks?
If only user clicks can generate revenue, then wt's the use of impressions?
Click to expand...
Click to collapse
Admob pays by clicks (at least in my case).
And as hyperbyteX stated, you need to release the app and wait a bit (depending on how popular it is) before you see any live ads.
Hope that helps
Im not sure I understand what you mean by what's the "use". Admob gives very detailed statistics about requests, impressions, CTR, eCPM and clicks. If you aren't interested in knowing those other fields, then ignore them. Most people are interested to see that kind of stuff though.
Impressions help you see how effective your Ads/ad placement is. Also sometimes Admod does not have any Ads to give to you(No one has bought ads that are targeted at you), thats why you don't always see ads.
HA~ I understand now~
Thanks for you guys' help~
nonini said:
Impressions help you see how effective your Ads/ad placement is. Also sometimes Admod does not have any Ads to give to you(No one has bought ads that are targeted at you), thats why you don't always see ads.
Click to expand...
Click to collapse
Thank you that answered my question also because I have noticed that sometimes my app displays ads sometime not. Good to know that thats the reason.
Consider switching another Mobile Ad Network?
First time using Admob, I have the same problems like you. After do some research and try some other ad network, I recommend Adsota as an alternative. its eCPM is much better than Admob. It has quick and smooth payment. Work for IOS and Android and 100% Fill-rate. Adsota works better for me and I think It could work better for you. Give it a try.
You can find by googling "ads.appota".
Best of luck, mate!

A little guide to promoting your app

Promoting your app is one of the most important things you must do after relasing it, for some developers it's harder and for other it's easier;
More skilled and famous developers get automatically promoted by news websites as soon as they release an app, giving them an instant boost in downloads, unfortunatelly for us little developers we have to rely on out own strenghts.
There are a lot of ways to advertise your apps, some are free and for others you'll have to invest some money, some ways are better and some others are worse.
Free advertising:
Social networks:
The first thing that will come in mind for promoting an app is thru social networks, sharing the link for the play store with friends and other people is the best way to start, if someone likes your post they'll share it with others making it a viral spread of your word and your app
If you're a good developer and you make great apps it won't be difficult for people to talk about it
YouTube
Another great platform for advertising is YouTube, watching a short video is way better than reading something, and as always if it's enjoyable it will be shared by people.
There are 2 ways for advertising your app on YouTube.
1. Embedding an ad inside one of your videos like i did in those videos
http://www.youtube.com/watch?v=Hglu42syEjA
http://www.youtube.com/watch?v=VrSszBzeSzo
2. Making a commercial video showing what your app can do, it's strenghts and why people should downlaod it, i didn't make one yet so i don't have anything to show you unfortunatelly
Make it good
The most obvious, make the app good, look at your competition, make the app better than their.
Something i see a lot in Android apps it the awful UI, the UI is the first thing people see, even before installing it, they can see the screenshorts of your app, and they decide if they want to install it or not.
Making a nice UI is important as the coding, if you're not a designer and can't do it hire one, there's a plenty of graphic designers willing to make a quick buck, maybe in exchange you can advertise his work, you can also contact me and we can arrange something.
Ways to attract users
Another great thing to do to attract users is to make some nice ads, spend a little time in photoshop and make some good feature and promo graphics for the play store, also when posting it in social networks etc. use those graphics, they'll attract more people than just plain text with a link
Here are some examples for my app Wakey
Feature:
{
"lightbox_close": "Close",
"lightbox_next": "Next",
"lightbox_previous": "Previous",
"lightbox_error": "The requested content cannot be loaded. Please try again later.",
"lightbox_start_slideshow": "Start slideshow",
"lightbox_stop_slideshow": "Stop slideshow",
"lightbox_full_screen": "Full screen",
"lightbox_thumbnails": "Thumbnails",
"lightbox_download": "Download",
"lightbox_share": "Share",
"lightbox_zoom": "Zoom",
"lightbox_new_window": "New window",
"lightbox_toggle_sidebar": "Toggle sidebar"
}
AD
Get your app reviewed
One of the best ways to get your app promoted for free is to get it reviewed by an Android news website, when i got my app reviewed on XDA it went from 3-5 downloads a day to 300 a day
Partnerships
When i released Wakey i've been contacted by the writer of geekshavelanded.com and he gave me the opportunity to promote my app even further, i've put a link to his website in my app and he've put a little ad for Wakey in the sidebar, this way i get more downlaods and he gets his website promoted aswell
Discounts
If your app is paid or have in app purchases, a nice way to get noticed it's to make some discounts, usually on major holidays like easter, christmas etc, a lot of developers make discounts and a lot of websites post a list of discounted apps during that period of time
Other
There are also other ways to promote your apps, like i'm doing right now, by writing this guide i'm promoting my app Wakey, i'm using it as a reference for this article so when you see the links, the graphics, you view them because you'd like to learn about promoting your apps and not because i'm imposing you to do so.
So hopefully i'll gain some downloads and purchases by doing so, also you'll be supporting my development (see what i did there ? )
Paid advertising
Web ads
There are plenty of advertising services out there, like AdMob or AdSense, you can use those to promote your apps on different websites.
Another way is to contact a single website and talk about placing a custom banner on their website
Giveaways
This is a very simple but effective form of advertising, who doesn't want something for free?
You can post an article or a post on a social network about the giveaway (you can giveaway all sorts of things, from t shirts to smartphones etc.) people will be more interested in buying/downloading your app if they know they might win something
Printing
You can print some business cards and give them to people you encounter, also if you have a bigger budget you can print some billboards
TV/Radio commercials
Very effective way but also very expensive, but for bigger developers it might be a good solution
As i said there are a lot of possibilities, some more and some less effective, it's up to you choosing which one is the best for you, your app and your audience
You can follow me on G+ or YouTube where i will be posting some tutorials on android app design
Wakey on Play Store
YouTube
Google+ Page
Thanks for the helpful information.
I need to do some more research into what those feature and promo images in the dev console actually do. There wasn't much information there so I just left them blank. But I see how they may be useful.
Splaktar said:
Thanks for the helpful information.
I need to do some more research into what those feature and promo images in the dev console actually do. There wasn't much information there so I just left them blank. But I see how they may be useful.
Click to expand...
Click to collapse
Here's a little image to explain it, the feature image is the one shown on the page of your app, the promo image is the one shown when your app is chosen by google as "Staff pick"
If you're trying to get more downloads to your app, then updating your app every now and then is a must do.
I have done it and found it very helpful in increasing the numbers!
I would like everyone to know that I have started a free review service, so if anyone in the process of promoting their android app, they could consider requesting a free review from me!
Cool post man, thanks for sharing. Promoting, I've found, is quite hard for me and I'm not enjoying it too much.
When you say "I got my app reviewed on XDA", how did you go about doing that? It might be an idea for me to do that too.
japgolly said:
Cool post man, thanks for sharing. Promoting, I've found, is quite hard for me and I'm not enjoying it too much.
When you say "I got my app reviewed on XDA", how did you go about doing that? It might be an idea for me to do that too.
Click to expand...
Click to collapse
I just posted my app in the forums and apparently a writer liked it and wrote about it, i actually didn't do much
DoubleP90 said:
I just posted my app in the forums and apparently a writer liked it and wrote about it, i actually didn't do much
Click to expand...
Click to collapse
Oh cool, too easy! I'll give it crack. Thanks.
---------- Post added at 08:36 AM ---------- Previous post was at 08:30 AM ----------
FFS, it's saying I can't link to external sites cos I'm new. At what point are you allowed to include external links?
And sorry, which subforum did you post to? This place is vast and the interwebs are unforgiving.
Here is my thread
http://forum.xda-developers.com/showthread.php?t=2067169
Post it here http://forum.xda-developers.com/forumdisplay.php?f=530
DoubleP90 said:
Here is my thread
http://forum.xda-developers.com/showthread.php?t=2067169
Post it here http://forum.xda-developers.com/forumdisplay.php?f=530
Click to expand...
Click to collapse
Awesome, thank you.
And I really like your artwork btw!! It's instantly appealing.
Good!
That would be great when I advertise my applications
By the way, how did your app reviewed at XDA and contacted with reporter?
I wonder that..
I just posted my app in the forums and a writer liked it and reviewed it
Thanks fir your great post. I have developed a developer app (see my signature).. is there a good way to reach the developers???
Great post!
Did you had any help from a professional designer? The app looks great!
worldtiki said:
Great post!
Did you had any help from a professional designer? The app looks great!
Click to expand...
Click to collapse
do you speak about my app or what? ;=)
Any tips on recording for YouTube or getting the app reviewed?
Is there any social network focused on app development?
Thanks!
For YouTube reviews I usually just search YouTube for people who do it and message them, asking if they'd like to review the app.
I also have a list of sites I email when I release a new app although being a small developer getting a response or even the email opened is difficult. I'd also say don't underestimate the power of the sites which have like 15 views, one of those 15 viewers might just write for LifeHacker
Cross promotion of apps if you have more then one is also a great way to get traction
crazyfool_1 said:
For YouTube reviews I usually just search YouTube for people who do it and message them, asking if they'd like to review the app.
I also have a list of sites I email when I release a new app although being a small developer getting a response or even the email opened is difficult. I'd also say don't underestimate the power of the sites which have like 15 views, one of those 15 viewers might just write for LifeHacker
Cross promotion of apps if you have more then one is also a great way to get traction
Click to expand...
Click to collapse
Thanks for the suggestions, I won't underestimate small sites! Are you perhaps writing for LafeHacker? :fingers-crossed:
I'm concerned about the YouTube approach, for example:
Mute recording or discussed review? In that case, translated to every supported language?
3rd person custom recording or recording from a paid app?
Version for tablets and phones?
How impacts in the views/install having a YouTube review linked to the Google Play app site?
IvanMunson said:
Thanks for the suggestions, I won't underestimate small sites! Are you perhaps writing for LafeHacker? :fingers-crossed:
I'm concerned about the YouTube approach, for example:
Mute recording or discussed review? In that case, translated to every supported language?
3rd person custom recording or recording from a paid app?
Version for tablets and phones?
How impacts in the views/install having a YouTube review linked to the Google Play app site?
Click to expand...
Click to collapse
Ha ha I wish, my (peronsally) worst app got on LifeHacker but since then I haven't even been able to get a response from them lol
As for YouTube it's entirely up to you how you want to do it. Personally I prefer 3rd party reviews because what I would find the most interesting thing about my own app you average user wouldn't even notice. So for me a 3rd party review usually highlights what would attract people to the app. Having a video linked to your app page I would say is definitely a must though.
Nice article.. thank you!

[Q] Android App Marketing

I recently published my first Android game on the PlayStore and on Androidpit.
Its called "Strategic Labyrinth".
Do you have any tips to become more popular? I already have a Facebookpage, a Youtube gameplay,etx.
Thanks in advance
Luk4sproductions
Luk4sproductions said:
I recently published my first Android game on the PlayStore and on Androidpit.
Its called "Strategic Labyrinth".
Do you have any tips to become more popular? I already have a Facebookpage, a Youtube gameplay,etx.
Thanks in advance
Luk4sproductions
Click to expand...
Click to collapse
Well...Android app marketing trends are changing every month. I have written some post based on my past experience and analysis @ http://www.creatiosoft.com/forum/showthread.php?tid=202 ....This post includes steps which we should follow before launching or publishing your app in play store. Apart, from I have written post on Post Launch Marketing strategies also... May be this can help you out!! :victory::victory:
I published recently my first app as well - Easy Bookcase and for the moment it's a complete failure. I can't get even 5 downloads It's less than a week since I've published it and there are many similar apps out there but I was more prepared for people not liking it rather than ignoring it :silly:
Does anybody know how the search results on the marked are sorted. I've added enough keywords but my app is on page 20
hpgenie said:
I published recently my first app as well - Easy Bookcase and for the moment it's a complete failure. I can't get even 5 downloads It's less than a week since I've published it and there are many similar apps out there but I was more prepared for people not liking it rather than ignoring it :silly:
Does anybody know how the search results on the marked are sorted. I've added enough keywords but my app is on page 20
Click to expand...
Click to collapse
You can follow some steps make your app visible on play store..Well..its a long list..I have concluded my analysis and experience on android app marketing at my forum CreatioSoft Forum ....May be this can help you out...In-case, you are still facing problem please let me know...
hpgenie said:
Does anybody know how the search results on the marked are sorted. I've added enough keywords but my app is on page 20
Click to expand...
Click to collapse
Google uses a lot of data for the Google Play Search.
You can use some standard SEO.
Moreover, the following variables are also tracked and used by Google Play:
Installs
Long installs
Uninstalls (negative impact)
User interactions (achievements, leaderboards, ...)
Unfortunately, you cannot control directly those 4 parameters. Google uses that to promote quality.
---------- Post added at 08:21 PM ---------- Previous post was at 08:15 PM ----------
I recommend the video Getting Discovered on Google Play from the last Google I/O.
Everyone that publish an app on Google Play should watch it.
There's a lot of precious information, and Google doesn't communicate frequently on this subject!
Thank you all. That's definitely a useful information to begin with.
App Marketing
Luk4sproductions said:
I recently published my first Android game on the PlayStore and on Androidpit.
Its called "Strategic Labyrinth".
Do you have any tips to become more popular? I already have a Facebookpage, a Youtube gameplay,etx.
Thanks in advance
Luk4sproductions
Click to expand...
Click to collapse
USe an App Launch Service..
Hope That Helps Regards
Exchange Reviews with other developers
Another way is to Exchange Reviews with other developers and a site to do so is:
SITE: AndroidKi[.] com
Give it a Try!
I think you should visit www.techibiz.com for more app marketing strategies.
Sent from my GT-P3110 using xda app-developers app
You should have to do mobile app marketing to increase your mobile app online presence, which will definitely help you in generating downloads for your mobile app. Just share some detailed information with me, I will help you in doing mobile app marketing.
Send your details at my email.
Hi,
My team too has released Docu Scan app, a unique scanning app with password protection feature.
Though its a free app with in-app purchases and we are getting decent response, I am not very happy with the results.
We expected it to do much better than what it is doing at the moment. Can you guys try the app and tell me where we are lagging?
Thanks in advance
promote your app
Hello, guys
I do have some suggestions to promote your apps.
Here are some suggestions I read from a post recently, I think it will be helpful for you guys.
1 Optimize the app title and keywords. When people are looking for apps in app store, they prefer to search some keywords like shooting game, office software and etc. Optimize the title of your app’s title and description is the first thing you should do after you have developed your app.
2 Make an explainer video for your app. Making an explainer video is a very cost and effective app marketing strategy, because it constantly increase the conversion rate of your app. 70% of people prefer to purchase or download app after watched a video, they are also more satisfied than those who didn't. Because a video could give the user an effective preview of the app, to help they understand an app before they actually own it. There are many great app explainer video service providers such as Appgovideo.com, Appegges.com and etc.
3. Start a blog. This is free and quite effective as well. You may announce and update the news of your app, your company and your team in your blog and you will be able to build great publicity for your own organization. The reason is simple, every people love stories.
wish to get more suggestions from you guys!
This class teaches you how to build your first Android app. You’ll learn how to create an Android project and run a debuggable version of the app. You'll also learn some fundamentals of Android app design, including how to build a simple user interface and handle user input.
Before you start this class, be sure you have your development environment set up. You need to:
Download the Android SDK.
Install the ADT plugin for Eclipse (if you’ll use the Eclipse IDE).
Download the latest SDK tools and platforms using the SDK Manager.
Super Wilmer going libGDX **JAVA** Devs
Here is a link for the Exlipse ADT http://developer.android.com/sdk/index.html
I might suggest building your framework to be portable to iOS, and HTML5. I've started porting the Super Wilmer Project to libGDX, so that it will automagically port to these other platforms. If you are a JAVA dev here is the link http://libgdx.badlogicgames.com/
{
"lightbox_close": "Close",
"lightbox_next": "Next",
"lightbox_previous": "Previous",
"lightbox_error": "The requested content cannot be loaded. Please try again later.",
"lightbox_start_slideshow": "Start slideshow",
"lightbox_stop_slideshow": "Stop slideshow",
"lightbox_full_screen": "Full screen",
"lightbox_thumbnails": "Thumbnails",
"lightbox_download": "Download",
"lightbox_share": "Share",
"lightbox_zoom": "Zoom",
"lightbox_new_window": "New window",
"lightbox_toggle_sidebar": "Toggle sidebar"
}
Here is my title
We are a small two man indie team, and this isn't your regular platformer, we think we've built something really unique here.
Creator: Wilmer Studios
Description: Super Wilmer is Mario Bros meets Angry Birds with unique gameplay elements and smooth intuitive controls...classic platformer action with a twist! Help Wilmer the Raccoon jump, sling-shot arrows and collect treasures across three worlds and dozens of levels. With multiple weapons, enemies and a dynamic environment, grab as many coins as you can as you help Wilmer jump and run though 3 distinct worlds.
Download free on GooglePlay: https://play.google.com/store/apps/details?id=com.superwilmer
YouTube video: https://www.youtube.com/watch?v=aBdpaXMnCtk
Rating Exchange
It possibly not the best way to promote your app, but it can help you to catch a couple of possitive rates of your game and boost it up to the top of your category. Also a good description, screenshots and logo can help. Here is our. When we have been created a screenshot we think that it should be colourful and eyes pleasing. Here we go...
You can try reviewmyap.com
Help pls!
trandung1983 said:
You can try reviewmyap.com
Click to expand...
Click to collapse
I was trying reviewmyap.com - its not working. I cant understand how to use it. Can you help?
Free marketing is a drop in the ocean of ad-based installs
Sadly, there aren't too many free tricks one can use to make the app more popular. There are millions of apps and games, and reviews are not working so well. People are just not going to the web to search reviews to decide what games to download, especially since the majority is free anyway.
This is why the app review and discovery service XYO had to pivot, because despite huge PR efforts they did not get enough traction to help users discover apps on the web. Users discover apps by looking at the top 10, 20 maximum top 50 games and choose what they want to play.
So, if you need to get some money to market your app through advertising. Here is what you can do:
1. Decide what country will be your first market. Make sure it is a "wealthy" but relatively small country (try Scandinavia maybe or Switzerland). Do not launch in more than one app store and in more than one country. Concentrate your budget in one place.
2. Estimate how many downloads you need to get to the top ten. People will tell you that your CPI should be around $1,2 but it is long and hard journey to get there, so initially you are looking at $2-$4 per install, unless you get yourself a deal with fraudsters which will sell you dead users on a CPI basis.
3. Multiply how many downloads it takes to get to the top 10 by the cost of install. Plan to stay there for a week, or two, before organic installs (1-4 times of paid installs).
4. Start making money in that country and build up capacity to move on to the next geography.
Then you have to optimise on what ads to use. Banners suck, native interactive, video ads are all the buzz and they show more conversions (up to 5 x for native ads). Check out our podcast (search for AppInTop on your podcast provider or TuneIn app) - we talk a lot about app advertising, native ads, interactive ads, fraud etc.
Hope that helps!
trandung1983 said:
You can try reviewmyap.com
Click to expand...
Click to collapse
This really works?
---------- Post added at 01:51 AM ---------- Previous post was at 01:43 AM ----------
tornadonoob said:
Sadly, there aren't too many free tricks one can use to make the app more popular. There are millions of apps and games, and reviews are not working so well. People are just not going to the web to search reviews to decide what games to download, especially since the majority is free anyway.
This is why the app review and discovery service XYO had to pivot, because despite huge PR efforts they did not get enough traction to help users discover apps on the web. Users discover apps by looking at the top 10, 20 maximum top 50 games and choose what they want to play.
So, if you need to get some money to market your app through advertising. Here is what you can do:
1. Decide what country will be your first market. Make sure it is a "wealthy" but relatively small country (try Scandinavia maybe or Switzerland). Do not launch in more than one app store and in more than one country. Concentrate your budget in one place.
2. Estimate how many downloads you need to get to the top ten. People will tell you that your CPI should be around $1,2 but it is long and hard journey to get there, so initially you are looking at $2-$4 per install, unless you get yourself a deal with fraudsters which will sell you dead users on a CPI basis.
3. Multiply how many downloads it takes to get to the top 10 by the cost of install. Plan to stay there for a week, or two, before organic installs (1-4 times of paid installs).
4. Start making money in that country and build up capacity to move on to the next geography.
Then you have to optimise on what ads to use. Banners suck, native interactive, video ads are all the buzz and they show more conversions (up to 5 x for native ads). Check out our podcast (search for AppInTop on your podcast provider or TuneIn app) - we talk a lot about app advertising, native ads, interactive ads, fraud etc.
Hope that helps!
Click to expand...
Click to collapse
Thanks for your advice, but I think that in order to make money with a game the first thing is the quality of that game. Before think about spend money to get downloads, have to test the acceptance of the game.
Also very interesting tips :good:
This works
LK Interactive Services said:
This really works?
---------- Post added at 01:51 AM ---------- Previous post was at 01:43 AM ----------
Thanks for your advice, but I think that in order to make money with a game the first thing is the quality of that game. Before think about spend money to get downloads, have to test the acceptance of the game.
Also very interesting tips :good:
Click to expand...
Click to collapse
I am working for a company . We usually follow this strategy when we want to target a continent in particular. We initially create an app for a specific region and then leverage that downloads and add support to multiple countries.

Airpush, StartApp, MobileCore, appnext, Appflood or RevMob. Which one to choose?

I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
i'm testing revmob and it appears to be good
Android Monetization with Airpush
Hi sammogains,
My name is Nick and I am part of the publisher solutions team at Airpush.
I hope you will be able to give us a try. We have solid CPMs and fillrates world wide for interstitial and banners. Our newest SDK also includes a pay per install ad type where you can earn up to $0.04 per USA user install and opt in, in addition to display advertising revenue.
PM me if you have any questions, or want to chat further.
Thanks,
Nick
sammogains said:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
Click to expand...
Click to collapse
I use admob. My eCPM is low
[email protected] said:
I use admob. My eCPM is low
Click to expand...
Click to collapse
Did you use banner or interstitial? I heard the Admob Interstitial eCPM is pretty good.
Airpush!!! PPD + Revenue Share
sammogains said:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
Click to expand...
Click to collapse
Hi There we are from ArjeriaApps.Developers. You can use Airpush.:good:
I experienced app flood is good for games and performs bad on apps.
If you get world wide user then you should always go for admob because they have ad for every country with fill rate at least 95%. Use admob mediation and apply 2-3 network and see what performs best for you
I have also seen that the network which is performing great on my app may not perform decent on your app.....it just depend on app to app and person to person ....kinda depends on one's luck
7724
Did you guys try to experience with PPD (pay-per-download) model?
On AppFlood we offer Splash Screen SDK - it displays one full-screen interstitial at launch and you can earn revenue based on PPD and eCPM (of the ads displayed on splash screen). You can also choose to implement more ad units later within your app, so that will get you even more opportunity to earn cash.
You can contact me here for more info or at: [email protected]
NOTIFY has amazing ad units and solid CPMs. Our banners and Interstitial ads perform very well in all GEOs.
https://www.notifymob.com/create-account
Check us out now! Don't miss the opportunity. SDK is super simple to integrate and is solid code.
sammogains said:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
Click to expand...
Click to collapse
Supersonicads.com - 15$ eCPM if you got a great app, awesome customer support and a dynamic multi product SDK. what more do u need.. :laugh:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
Click to expand...
Click to collapse
Why do you have to choose one?
Why not try multiple?
Because Ad mediation isnt my style, personally I feel better with using one sole provider...
With that said, lots of my friends use mediation on Admob and they "maximize" their inventory like that..
superDanielB said:
Because Ad mediation isnt my style, personally I feel better with using one sole provider...
With that said, lots of my friends use mediation on Admob and they "maximize" their inventory like that..
Click to expand...
Click to collapse
To each their own!
But in most cases, one ad network will not be able to handle all of your traffic and get you the best results.
asag1 said:
To each their own!
But in most cases, one ad network will not be able to handle all of your traffic and get you the best results.
Click to expand...
Click to collapse
I completely agree :good:
Have heard great things about Chartboost and Applovin. Out of the ones you mentioned, maybe StartApp and Appflood would be a good.
What is your genre and main geos you have inventory in?
sammogains said:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
Click to expand...
Click to collapse
AirPush is good.
---------- Post added at 04:50 PM ---------- Previous post was at 04:47 PM ----------
sammogains said:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
Click to expand...
Click to collapse
AppFlood to due to change of business strategy, in date 21 may, has stopped working with developers.
---------- Post added at 04:56 PM ---------- Previous post was at 04:50 PM ----------
gugu6897 said:
i'm testing revmob and it appears to be good
Click to expand...
Click to collapse
In my RevMob dashboard the eCPM is always under $0.30 in the last weeks. Before was always under $0.70...
---------- Post added at 05:23 PM ---------- Previous post was at 04:56 PM ----------
NickAirpush said:
Hi sammogains,
My name is Nick and I am part of the publisher solutions team at Airpush.
I hope you will be able to give us a try. We have solid CPMs and fillrates world wide for interstitial and banners. Our newest SDK also includes a pay per install ad type where you can earn up to $0.04 per USA user install and opt in, in addition to display advertising revenue.
PM me if you have any questions, or want to chat further.
Thanks,
Nick
Click to expand...
Click to collapse
AirPush is a good Ad Network, I work with them from 2011
---------- Post added at 05:33 PM ---------- Previous post was at 05:23 PM ----------
asag1 said:
Why do you have to choose one?
Why not try multiple?
Click to expand...
Click to collapse
I confirm this suggestion.
In my apps, often, I use 2 or 3 interstitials of different Ad Networks. I call them in a random rotation. For example, in MainActivity, I call randomly mobileCore, AirPush and StartApp. At the end, I call them equally, and so I can understand which of them, at parity of impressions, generate to me more earnings
---------- Post added at 05:46 PM ---------- Previous post was at 05:33 PM ----------
monetizerPro said:
We tested over 30 different ad provider and mediation networks and can say Appodeal
is by far the best monetization plattform with the highest revenue and fillrates.
The eCPM is ALWAYS between $ 10 and $ 30! Thats the highest eCPM we've ever seen.
The SDK is very easy to integrate! Registration only with email, password and name.
Appodeal serve ads based on revenue.
See the stats. There is nothing more to say
Click to expand...
Click to collapse
Best fraud of ever, best fraud in the world!!!
Appodeal close your account without a reason and steal your money! The same which has made in past TapContext...any of you remember TapContext?
Appodeal is no good...by an old developer and with experience
sammogains said:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
Click to expand...
Click to collapse
I have tried many different past year. Adcash works for me. They have banner and interstitial what I looked for and i guess I got decent deal also... so I am satisfied...
CPI Mobile Network
A water network from GB and I am the angel to them to give them to everyone.
Payment network on time and without delay, we will pay for the payments NET30.
Come with us now and there rose from CPI
Registered under the link so I can help you approve soonest
Skype: vn.unmatchedsolutions
Hi sammogains,
My name is Gerard and I'm an official Airpush representative. Let me know if you are still thinking about Airpush monetization solutions. You can email me directly at [email protected].
Regards,
Gerard
ArjeriaApps.Developers said:
Hi There we are from ArjeriaApps.Developers. You can use Airpush.:good:
Click to expand...
Click to collapse
sammogains said:
I need to choose one of these networks to monetize my app. Which one pays well, on time and without hassle? Do you have any experience with any of them?
I will use them to display interstitial and banner ads.
Click to expand...
Click to collapse
Hi sammogains,
Often times a company which pays really well won't last long, and a company which pays on time often doesn't pay well. If you come across one which does both, well then that company is a keeper. Typically companies which pay very well often times have a small user base and hence each user gets a bigger piece of the pie, and as word spreads your slice gets smaller or in the worst case scenario, run out of money.
Right now, Teads is in our beta testing phase (small user base) and we are heavily funded ($30 million round in January) meaning we pay on time, everytime. On top of that we are compensating developers for successful integrations to get the ball rolling with our premium video ads. We work with great advertisers such as Playstation, Levi's, Honda, to name a few.
If you'd like to learn more about Teads and this opportunity, or even for a chat, you can reach me at [email protected] .
Thanks!
Melvin

Best Ad network to monetize my APP

Hi guys
I'm looking for a good ad network to monetize my apps. What's the best network for native ads? With best fill rates and payouts? And which one are the worst and why?
Also if you know the same stuff about interstitial, that would be really helpful.
Any advise would be hugely appreciated! Please share your experience. Thanks
Admob - nice fill rate.
Phoenix264 said:
Admob - nice fill rate.
Click to expand...
Click to collapse
for native too? or for interstitital only?
mashaanimasha said:
for native too? or for interstitital only?
Click to expand...
Click to collapse
Hey, sorry for disturbing you. We are making native ads campaign and interested in buying whole inventory (yes, 100% fill rate).
Ping me if interested and what us here: hyperadx.com
Admob - Easy to implement and pay good revenue pay-per-click & install.
Leadbolt - Easy to implement to but pays only for Installs and rather than impressions or clicks.
mashaanimasha said:
for native too? or for interstitital only?
Click to expand...
Click to collapse
For interstitital. I didn't use native. But it's very popular network and I think for native too.
Team Pentagon said:
Admob - Easy to implement and pay good revenue pay-per-click & install.
Leadbolt - Easy to implement to but pays only for Installs and rather than impressions or clicks.
Click to expand...
Click to collapse
what about applovin? heard any good about them?
and what about native ads? what's the best network for native?
mashaanimasha said:
what about applovin? heard any good about them?
and what about native ads? what's the best network for native?
Click to expand...
Click to collapse
Didn't heard about applovin.
Google Admob is good for native ads and for interstitial too. Good luck
kate.dispply said:
Hey, sorry for disturbing you. We are making native ads campaign and interested in buying whole inventory (yes, 100% fill rate).
Ping me if interested and what us here: hyperadx.com
Click to expand...
Click to collapse
I'd love to know more - give me your contact info
kate.dispply said:
Hey, sorry for disturbing you. We are making native ads campaign and interested in buying whole inventory (yes, 100% fill rate).
Ping me if interested and what us here: hyperadx.com
Click to expand...
Click to collapse
Why can't register as a Advertiser?
Team Pentagon said:
Why can't register as a Advertiser?
Click to expand...
Click to collapse
Currently we are quite full of advertisers, but ping me at skype (kate.dispply)
---------- Post added at 10:10 AM ---------- Previous post was at 10:01 AM ----------
mashaanimasha said:
I'd love to know more - give me your contact info
Click to expand...
Click to collapse
my skype: kate.dispply
Team Pentagon said:
Why can't register as a Advertiser?
Click to expand...
Click to collapse
Send me your SDK and spec before I register please
admob is best
Sent from my LENOVO A760 using Tapatalk
I recommend admob. I've got around 50,000 impressions with 98% fill rate with admob. Admob pays well for clicks in USA, Italy, Japan, and some other rich countries (around 1$ per click). For other countries, including UK, it doesn't pay so well but it has coverage in almost all countries. In Pakistan and India, it pays around 0.02$ per click. On average, you might get more or less 0.20$ per click if your app is disturbed worldwide. So target the above mentioned countries if you want to make money with ads. With few users it is very difficult to reach the payout threshold i.e 100$. So you need many users and they must be frequent as well.
AdMob often works perfectly for that, but not in all cases. There are other ad networks which can beat it sometimes.
I'd recommend you to try ad mediation services. Mediation services aggregate the best demand offers from multiple networks, perform an auction between them and put the most profitable ad in your app. The main advantage is that you don’t have to sign up account for each network, set them up, integrate and control how they perform.
Speaking about myself, I've just switched to Appodeal, there's their kinda official topic in that subforum too, where they answer questions. I think you may try them
Ad mediation sounds really good, but for devs who are struggling to get installs will get stuck because they will not reach the payout threshold of either of the networks. Indie developers like me would want to receive the first payment as soon as possible, and it is already difficult to reach threshold of one network when you have so little number of installs.
usman farhat said:
Ad mediation sounds really good, but for devs who are struggling to get installs will get stuck because they will not reach the payout threshold of either of the networks. Indie developers like me would want to receive the first payment as soon as possible, and it is already difficult to reach threshold of one network when you have so little number of installs.
Click to expand...
Click to collapse
You can try Appodeal. They have around 30 ad networks connected, but they create the accounts themselves and take care about the payout: there is an immediate payout feature, so when pay you in advance, there's no minimum amount.
LawRoller said:
You can try Appodeal. They have around 30 ad networks connected, but they create the accounts themselves and take care about the payout: there is an immediate payout feature, so when pay you in advance, there's no minimum amount.
Click to expand...
Click to collapse
What happens to your current earnings in admob? I mean if appodeal is paying me for admob then what would admob's console show? And please confirm that even if I have 1$ payable earnings, world appodeal still pay me? (Wire transfer does not cost anything)
And does admob allow such integration? Because the website's video tells me to install an extension which will run a script.
usman farhat said:
What happens to your current earnings in admob? I mean if appodeal is paying me for admob then what would admob's console show? And please confirm that even if I have 1$ payable earnings, world appodeal still pay me? (Wire transfer does not cost anything)
And does admob allow such integration? Because the website's video tells me to install an extension which will run a script.
Click to expand...
Click to collapse
AdMob doesn't have a problem with mediation, there's a plenty of services and startups who use AdMob's advertisers. That's completely legal.
There's basically two options, you can set up an Appodeal account and use only it, then you won't even have the AdMob console, Appodeal will use their own accounts for your app. However, you will still be able to see the amount of impressions/clicks/etc each network gave you.
But if you want, you can connect your own AdMob account to Appodeal, in that case you'll be able to see AdMob's own stats in their console. In that case Appodeal will take care about all other networks above from AdMob.
If you want that $1 immediately, there's an immediate payout. There's about 2% cut, but you get it right away. That's because Appodeal pays you from their pocket, before ad networks wired anything at all.
LawRoller said:
AdMob doesn't have a problem with mediation, there's a plenty of services and startups who use AdMob's advertisers. That's completely legal.
There's basically two options, you can set up an Appodeal account and use only it, then you won't even have the AdMob console, Appodeal will use their own accounts for your app. However, you will still be able to see the amount of impressions/clicks/etc each network gave you.
But if you want, you can connect your own AdMob account to Appodeal, in that case you'll be able to see AdMob's own stats in their console. In that case Appodeal will take care about all other networks above from AdMob.
If you want that $1 immediately, there's an immediate payout. There's about 2% cut, but you get it right away. That's because Appodeal pays you from their pocket, before ad networks wired anything at all.
Click to expand...
Click to collapse
Cool! I've signed up for the account. Let's see what happens.

Categories

Resources